The Bridal Event Reviews

Incredible customer service!! They had a beautiful selection of dresses and super helpful consultants. They genuinely want you to find the perfect dress and be completely satisfied with your purchase. Totally impressed!

Incredible service, when there was an issue it was FULLY taken care of. The staff is second to none, I would not get a tux anywhere else!!

I had the worst experience at Bridal Event. We went the end of January 2013 to look at bridesmaid dresses for my wedding on June 15, 2013. We ended up finding the perfect dress. Most of my bridesmaids were there and got measured. We had an employee of 8 years helping us. She took their measurements and brought in a comparable dress for the girls to try on. Based on their recommendation, my bridesmaids ordered the dress sizes that were recommended. ALL of the dresses when they came in were over 2 dress sizes TOO BIG for my bridesmaids. I'm not sure if they were trying to make money off the alterations, but over 2 dress sizes too big is unacceptable.

In addition, when we ordered the dresses, I was told 6 weeks it would take to get the dresses in. This was a relief to me since my wedding was already in June. So I made sure to clarify. In addition, when two of my bridesmaids called separately to order their dresses they were also told 6 weeks for the dresses to come in. After 2 months went by, I called Bridal Event to check on the status of the dresses. At that point, I was told that the dresses wouldn't ship until May 26th, not arrive but ship on May 26th. You can imagine my surprise and horror seeing as how my wedding was on June 15th. I called two more times over the next few weeks to see if that shipment date had changed which it did not. The third time I called and was told the same thing, I asked to speak with the manager. The manager told me for the first time that dresses at Bridal Event take 4-6 months before they arrive in store. She assured me that an employee of 8 years would NEVER have told me or anyone else 6 weeks. She informed me that I was mistaken. My question: why would an employee of 8 years let us order dresses if they would potentially come in AFTER my wedding date?! I am a very anal, attention-to-detail person. I made sure she knew our wedding date before we started trying on dresses, not to mention it was written on every order form. Nonetheless, the manager said she'd check on it. Miraculously, the dresses shipped that night and arrived the next morning (I hope you can hear my sarcasm). In the end, I was very disappointed with their customer service and overall service. One note in their favor, the dresses were beautiful.

We had a great experience! Kendall was awesome! She helped my daughter find the perfect dress and helped us through an overwhelming process! It could not have been better!

I ordered my bridesmaid dress in February for a wedding in October. The dress was not shipped until two weeks before the wedding, was not ordered in the correct size, and it took three fittings (the last one three days before the wedding) before I took the dress home. The day of the wedding, I went to put the dress on and there was a six inch tear between the bodice and the skirt. No one checked the dress before handing it to me at my last fitting and I had to scramble to fix the tear that should not have been there in the first place. It took 8 months for my dress to get to me in the first place, and when it did, it was disappointing at best. This was the most stressful wedding experience I've ever had, which is why I've given this place 1 star.

Great service when you want to purchase a wedding dress....go there for anything else then forget it! It was like I was bothering them by wanting to buy a corset bra. Couldn't even be bothered to measure me or help out it on. Bridesmaid dress shopping was ridiculous here too. I wish I had not purchased my wedding dress here after the experiences with the bridesmaid dresses and bra shopping. They don't deserve my money. Sales associates act as if they don't have time to help even when the store is empty. Bottom line - if you're not there for a big ticket item, it doesn't matter to them. Ended up at David's Bridal for both bridesmaid dresses and my corset. The staff went above and beyond there to help. The Bridal event could learn a bit about customer service from them!!!

Went here for my sister's weddings for bridesmaids dresses and been very happy with their services. Everyone is very nice and are very helpful. I currently have a dress there from one of the weddings coming up in September and the lady who helped me measure me for my dress did a phenomenal job in guessing my size, when I tried it on fit perfectly! Don't need to get it altered, super happy with the dress!

Wedding was on a Saturday I live out of town, so I returned my suit on Tuesday instead of Monday. Got charged a $50 late fee. I explained my situation to the employee and all she said to me is "sorry I'm just doing my job".

My best friend was there to find her dress to make her dream of marrying her best friend come true. Everyone was so welcome and great......until we met our consultant. Brandi/ Brandy was passively pushing the bride to choose a dress other than what she wanted. She told the bride to not think about it for a few days and to go shop somewhere else. She even insinuated she was fat! Extremely unprofessional, incorrect, and out of line. I suggest nobody else books an appointment with her!

My entourage and I had the best time ever finding my wedding dress. The girls who helped us were so great and amazing. Big shout out to Izzy who helped me specifically to find my dream wedding dress. I m so excited. This place is amazing. They gave us champagne and a free lunch to Good Company.

I don't really want to leave a bad review, but the customer service is what is making me do this. I had a great time shopping for my dress in the store. Brandy was so helpful with not only myself, but helping my mom and godmother find dresses too. But now that I am trying to make an appointment to get my dress altered, I don't get an answer back. I get that Covid-19 is going on, but I am a bride that is stressed because of it. The bridal shop shouldn't make it even more stressful for the bride. I asked if I could make an appointment for alterations. Their reply was "Sorry but everyone is closed, all stores." So then I asked if I could pick up my dress on a certain day which is my only day off and I live in Madison, so it is a 2 hour drive. Their response was, "Can you please leave me your contact phone number and I will call you tomorrow and we can go over all questions you have. Thank you for your patience and understanding. I left 4 ways of contact, as I am an essential employee, I can't answer my phone at work. I left my phone number to call or text, to facebook message me, and my email. I am pretty sure that they called once on that Friday at 5:30pm, I was still at work and missed the call. They never left a message. So, I messaged them again on facebook that following Tuesday if I could come pick up my dress via curb side pick up. I still have not heard anything from them. I also, did the email contact on their page on Thursday, still haven't heard anything from that as well. Overall, I am not happy with their customer service and answering their customers that have no other way to contact them other than facebook or email. My wedding is in 4 months, in August, and I haven't even started my alterations yet. Also, would be nice if they would give you a call once in awhile to make sure that you still need the dress and to possibly set up an appointment for alterations or anything else.

I am not happy with how they are not answering messages. I get that stores are closed due to Covid-19, but somebody should still be answering the messages that anybody has.

This was my sister-in-law's first stop for trying on wedding dresses. We came in and put our name on the list and they said it would be 15 to 20 minutes and we were next in line.... And we waited..... And waited. After a half hour, we checked the list with the attendant and they said it would be soon and there were two groups ahead of us, which seemed odd since we were told we were next when we arrived. After 45 minutes of waiting, one of our party asked a lady when we would be up and they said eventually.... After an hour and multiple questions with multiple different workers, we finally walked out. The staff was rude, incompetent and didn't seem to value us as customers. My sister-in-law was extremely disappointed in having to walk out of her first stop but our entire party was extremely unhappy with the lack of help, the our customer service and the nonchalance the workers showed when we left.

Very kind and knowledgeable! ordered my dress from here after a HORRIBLE experience at Elaine's Wedding Event.

I recently went to the Bridal Event to receive alterations as we bought our bridesmaids dresses there and realized I had a few things to say after the experience and why not share! The most positive point I'd like to mention is the employees that work in their alterations department. These women were soooo friendly, helpful and reassuring. The dress I ordered was too small and was no one's fault, but my own as I didn't lose the intended weight that I normally do in the summer months. After a week of panicking I went in to the store to get alterations and they assured me that this happens all of the time for a variety of reasons whether it be weight loss, medical, pregnancy, etc. They were able to match the color almost exactly and make it look as though my dress was no different than anyone elses. They did a wonderful job!!! I had a great experience and the cost was reasonable. In the past for other weddings I've gotten alterations done at Stitches in Little Chute and while I like this business it can be quite pricey. For all of the work at Bridal Event they only charged me $68. Thank you ladies!

With all of that said, I do feel that the sales floor could do a much better job of being professional and welcoming. Honestly, with me being in and out of the store on multiple occasions recently and over the years, when you walk in the staff act like they are annoyed that you as a customer are even there. The staff should be welcoming, smiling and helpful as it makes the entire experience so much better for everyone involved. It's unfortunate because as I began speaking with others about Bridal Event the same issue was pointed out about their customer service on the sales floor. Word of mouth is everything and I hope changes are able to be made to make customers want to purchase from this store.

I drove 2 hours to go to Davids Bridal for my wedding gown. After spending half an hour to pick out three dresses I liked, I asked a salesperson if I could try them on. She told me I had to have an appointment because they were too busy for walk-ins and that it was 4 hours before the next opening. I decided while I was waiting to go to the Bridal Event. There was NO waiting to try on dresses. The girl who helped me, Khrystle, was absolutely AMAZING!!! And I was given a nice discount off my dress because it needed a little work. Thank you Bridal Event for making me feel like a princess and helping me find the dress of my dreams!!!!!!!

Suit didn't fit. They measured pant size but said that ordering was based off the jacket size when the pants I received were 8 inches too big in the waist. Had to have everything altered to even be able to wear it at the wedding.

Returns not allowed for ANY Reason is archaic and ridiculous. I will NEVER spend any more of my money at this store.

I have had such a great experience at The Bridal Event. I knew from the moment I walked in there that I was in the right place. The people were so friendly and I did not feel any pressure to buy. I was reluctant to buy a dress prior because of an awful experience at Davids Bridal but our consultant and the others working there were patient and wonderful. I loved that I did not need an appointment to try on dresses for myself or my bridesmaids. I also love that I can come in and try on my bridal gown whenever I want. They never seem upset when I do. Just a wonderful experience and I recommend that any future brides give this place a chance. At least go check it out.

Barb is the best consultant I could have ever asked for. She knew exactly what to show me and how to read my reactions to help me find the perfect dress! And then when I went back to find my bridesmaids' dresses, all the girls helped us find exactly what we all wanted.
I loved my experience so much that I'm even going through them for my invitations, and they are giving me so many options at an amazing price for the quality.
Thank you The Bridal Event for making my big day so much easier than I thought possible

I bought my bridal dress here and Brandy and the tailor, Ryan I believe his name was, were great. The store called me to cancel my fitting appointment less than a week away because they are "closing the shop for cleaning". I was upset at this because I had to take the entire day off for this appointment, but after being transferred to their manager and with some prodding, she finally told me that a customer had come in to the store who was diagnosed with COVID-19. Now I completely understand why they are closing so suddenly. When I said that she should have told me that to begin with she told me that they are handling it as delicately as possible with the customers (i.e., not telling them). I think the customers should be told...in the spirit of transparency and what measures the store is taking now to disinfect and the length of time they are closing. In addition to having that information deliberately withheld the manager made a snarky, rude comment ...should I just let you in for a fitting during the COVID closing? I'm appalled the manager is speaking to customers that way. If they had told me upfront why they were canceling my appt, I would have understood, end of story. All of this was handled so poorly...will not recommend.

lexi was wonderful. She made me comfortable..even with my larger party . Highly recommend her for all dress fittings

If I could give this place less than a 1 star rating, I would. I went to Bridal Event two different times to look at bridal dresses. The first time I went, I had a picture I found on their website of a dress I liked, and was hoping to try on. I walked into the store and saw four ladies standing behind the counter. Not one of them greeted me or asked if I needed help. I approached the counter and tried to ask the first girl if they had the dress in their store. She barely responded, and didn t even try to offer help. Finally one of the four girls looked it up on her computer. All of them acted like it was a problem to help me and seemed bothered that I interrupted them. I tried on a couple dresses and found one I liked. I came back a few days later to try on the dress to make sure it was the one. This experience was even worse than the first time. Two girls were working. It was the same situation. They were behind the counter. I had to approach them and ask for help. They were extremely rude. I was in the fitting room for a while. They did not help or check on me. When I came out of the fitting room, I went up to the counter to ask the girl a question about the dress. She wouldn t look up from the pad of paper she was writing on or respond to my question. I had to ask it again, and she finally rudely responded. It was the worst shopping day I have ever experienced! Shopping for your bridal dress is supposed to be a special time and day, and the ladies in this store took away from that and ruined that experience. Thankfully all of the other bridal stores I went to were a totally different experience to make up for the horrible experience at Bridal Event. In the end, it came down to the dress from this store and a dress from a different store in the area. I liked them equally so I took my business there to purchase my dress. I wouldn t give this place a penny! There are so many other bridal stores in the area, and no need to waste your time on a place like this that treats customers so badly. Brides don t even bother with this place, and save yourself the hassle, and leave it off the list when shopping for your dress.

Amazing staff and they are willing to size you for dresses. Extremely helpful when looking for your perfect style

The strangest experience I ve had yet- my mom, maid of honors, 2 nieces and I showed up for my 11:00 appointment. First impression: beautiful building and elegant feel. Once we were given our consultant, things got WEIRD. She had me undress completely in front of my guests (who were seated all around me with me standing in the middle) and wait in between dresses that way. She would not clip my dresses, until I asked a few times and then she clipped me with a single clip on a dress that was 10 sizes too big. There was no showing the dress to my guests as they were there in the room with me for the putting on, taking off, waiting almost naked, etc. Asking to see a dress off of a mannequin is an absolute no-I was informed it was discouraged (why even display them then?) When we asked to see belts, she proceeded to show us all of the on sale floor sample belts that didn t match the dress color, even though we stressed that if were here to buy a $1800+ dress, the belt cost doesn t matter! The same thing went for the veils too. Just show us the options!! Not friendly, personable, or warm. Not the place that gives you the feel that you re making a very important decision for a very important day.

Walked in and was greeted immediately, I asked if they had any fascinator hats, they didn't know what they were, which was no big deal. but when I started to describe what they were, She talked over me within the first few words I said, with a No. We don't have those. Rude #1.

She asked me if I wanted to try on dresses, I said I didn't know yet, I would have to look at them. She said I would have to have a consultant with me if I wanted to look at dresses. So then I said, well, can I have a consultant ? Then she turned around and a few of them were on a debate about who was going to take care of me. I thought this behavior was borderline rude.. Apparently all the bridal gowns are upstairs and nobody is allowed up there without a consultant.

My consultant introduced herself, and asked me the questions about when I am getting married. She seemed nice. We walked up the stairs, I mentioned I am looking for a high-low style dress. She told me
They would be mixed in with the rest. She showed me a dressing room, pointed to the different racks and told me what types of dresses were in each. I started going through the destination dresses. She stood behind me leaning against a wall with her arms crossed. I was thinking wow! You guys really want my business I see. I took about 5 minutes going though that first rack, it's really hard to tell which dresses would be high-low. I mentioned that to her, she started looking at a couple that were right in front of her. I thought cool, she's going to actually help me here. But no, that one wasn't high-low. And she went back to hovering behind me, I asked her again, so you have no idea where any of the style dresses are I would like to try on? She said nope.. So at that point I just went to the dressing room and gathered my things. Before we hit the stairs there is a shelf there with accessories on it and some jewelry. And behold! A fascinator hat!

I was going to ask the manager if she happened to know if some of the high-low dresses were, since my consultant had no idea where any of them were. I could hear her over the wall taking to another employee, in a tone, that I figured if I even decided to complain, it wouldn't even matter. She probably would argue with me about it. Not happy.. I will never go there again.

My experience with this store has been nothing short of abominable . Drove 2 hours to their store for my bridesmaid dress fitting...no measurements were taken... sales person had me try an alternate dress and guessed my size... and no shocker the dress is way too small....add to that the ever mount surprise fees despite paying in full at time of order... Customer service is horrible, zero sense of store reaponsibility... please don't give them your money ...

Very rude. Facebook page said no appointment needed for trying on dresses.. was told we would have to come back when we made appointment. Went to davids bridal instead and found my dress!

Even more frustrated with Bridal Event now. The lady that did measurements was not only very judgmental about my size but also way over measured. When I had said the measurements didn't sound correct, she told me she was adding some because that time of year people eat a lot. I am now stuck with an alteration bill of $100.

I ordered my wedding dress at the Bridal Event in July 2012. While there were fewer gowns here than the first shop I visited, there was a wider range of styles and I was impressed by the stellar service. My consultant Ida was helpful, encouraging, and listened to what I wanted. There was no pressure to buy at any point and I was allowed to take photos of the dresses I tried on as well as see the designer and style number. I was also able to talk to a seamstress at my appointment to discuss the alterations I wanted to make and got a quote for them right away, so I don't have to guess later on. I highly recommend the Bridal Event and look forward to visiting again to look for dresses with my maids!

From the start it was bad. They quoted me prices for mens tuxes without the jackets, and when the guys went to get fitted a few months later, they were then going to charge us almost double! And that price was what all other places charge for a full suit! After telling all the groomsmen that they would be called the week before to come in & try on to make sure everything fit, and also confirming with me on the phone that the guys would be called 4 days prior just in case any changes would be needed, they didn't call ANY groomsmen until after we called them with less than a day and half before our wedding. 4 out 7 groomsmen pants were so big they didn't stay up, at least 2 had top shirts & vests they were so uncomfortable, my brother-in-law has a prosthetic leg and the shoes he was fitted for were fine but the shoes he received didn't come close. They had to cut the heel off one shoe, which didn't help him at all. The grooms pants had 2 big stains and the white under shirt was grossly stained yellow & brown on the collars. And because they were called at 3pm the day and a half before our wedding, they weren't able to get any different sizes besides IF they had something on site, which was luckily a bigger under shirt for one groomsmen and shoes that should've been 2 sizes bigger for our mini-best man. I am absolutely disgusted with The Formal/Bridal Event. DONT GO TO THEM, trust me! Save yourself the hassle. My husband has stood up in MANY weddings and we have never had issues!!!

I would not recommend this bridal store at all. Terrible customer service and the consultant was not very helpful whatsoever. My sisters overall experience there was horrible.

I was completely shocked to come here and find my dream wedding gown! The staff here was wonderful to work with from beginning to end for not only services related to my dress (fittings and preservation), but also ensuring that all of the men looked their best in their formal wear. We were so happy with the staff and services here, that we returned a month after my wedding to acquire formal wear for another event we attended. Love this place and we will be back!

Great experience buying my wedding dress! 5 Stars!!

Men AVOID COMPLETELY.- Offered things they couldn't deliver on, horrible communication amongst staff, caused mass confusion with our Groomsmen and we are still uncertain what the plan is ...after many phone conversations. Super disappointing and undue stress. I cant wait to be done working with them. Wedding is in 14 days....stay tuned...

Would not go back.
They did a wonderful job on my dress.
I bought shoes and brought them home for one day and they wouldn't let me return them. I tried them on, on carpet at the store and realized when I got home and wore them in my kitchen that there was no tread on the bottom. I explained I only wore them for 10 minutes when I got home so I guess I have a pair of $60 shoes to look at. Be careful.

Very friendly and helpful staff. Solid selection of dresses. Dresses seemed reasonably priced

Staff very friendly and helpful. No rushing to pick a dress. Prices are very reasonable

We found both of my daughters' wedding dresses at the Bridal Event (one in 2015 and one today). Both experiences were very positive. The consultants were very knowledgeable and led us to the perfect dresses.

I can't say enough about my experience at the bridal event. As a plus size woman I found it very difficult to find a gown that was perfect for me or find a gown in my size at all I thought I was going to have to push the wedding further. I had Mikayla and she was an absolute sweetheart she made it her personal mission to find something I would love. Mikayla made me feel comfortable and beautiful. I came in looking for a beautiful ball gown and Mikayla convinced me to try on a fitted A-line gown. I hated the dress on the hanger and as I tried it I still didn't like it and then she tied the corset my jaw dropped and my best friend cried. I never felt more beautiful in my life in that gown was made for me Mikayla you're the best and thank you for helping me Find the Gown of my dreams.

Amazing customer service Izzy your the best thank you. So helpful definitely recommend!!

They really deserve ZERO stars! I went to look for my wedding dress and was treated with great service when I walked in the door. However, as soon as I talked about my budget their attitudes completely changed. I was ushered downstairs, was told about a clearance rack (which I had to find myself), and then left to fend for myself. Not one person helped me after talking about my budget nor did they even acknowledge me.

Save yourself the trouble and go to David's Bridal.

Absolutely disgusting and shameful service.

First salon I went to look for my wedding dress. Recommend getting there as soon as they open, if going on Saturday. On our way out there were a lot of groups waiting. Ashley, my consultant was amazing! She listened to me and figured out what I liked right away. Tried on about 12 dresses and she picked out the ONE! Bought my wedding dress at the first place we went. It was a great experience. Would recommend the Bridal Salon to anyone!

(Purchased: bridal gown, bridesmaid dresses, groom's tux, groomsmen tuxes, father tuxes, flower girl dress, ring bearer tux...)
I would never recommend the Bridal Event to anyone that is looking for bridesmaid dresses or tuxes ! I was lucky to have an amazing first experience here and found the perfect wedding dress, but that's where the good part stops. Nearly every tux for our wedding party was incorrect - it was unbelievable. They even had to make a delivery to the church on the DAY OF my wedding! We were also given pricing initially for the tuxes that wasn't even close to the actual end amount.
My bridesmaids were treated poorly with each visit and they were measured incorrectly - a few of them tried to make a size suggestion, only to be ignored. When their dresses arrived, many of the sizes/fits were ridiculous - clearly a problem with measurements. The staff consistently seemed far too busy to assist with any questions at all after that first initial visit. We always just seemed to be in their way.
The staff didn't seem to be on the same page at any given time. One example: I picked up my wedding dress and then 2 weeks later I had two voicemails from the Bridal Event telling me to come in and pickup my wedding dress that "just arrived today"... I called and it took far longer than it should have for them to realize I had come in 2 weeks prior. This type of inconsistency seemed nearly constant.
Lastly, over half of our wedding party complained of having an awful experience when they went to be fitted for tuxes or their bridesmaid dresses because of rudeness and timeliness.
I found an absolutely gorgeous (and far from inexpensive) gown, but this place doesn't seem to care once they've gotten your money. It's a shame because they really do have a wonderful selection of dresses.
Don't put your wedding party (or yourself) through any additional stress by shopping at the Bridal Event.

The staff here is incredibly rude. We called ahead to make an appointment and were told to come in at 9:30 a.m. When our party arrived a very rude staff member looked at us in distaste and told us they don't take appointments and it was over an hour and a half wait. The dress selection we did see was very outdated.

Jacket was too long. Vest and tie didn't match the dress. Pants were way too loose.

I FOUND MY DRESS!!! After many different stores and disappointments, I found my dress at The Bridal Event! Our only complaint is that when I called the store earlier in the day, they told me I didn't need to make an appointment, but when we got there in the evening they said they were booked and I would have to wait until a dressing room opened up. We ended up waiting for about an hour. The upstairs dressing rooms are HUGE and all the dresses are right outside, which is nice. Our consultant was very friendly and accommodating. She wasn't annoyed when I wanted to re-try on a few dresses or when it was coming close to closing time. Good experience!!

So my soon to be wife asked me to take her to the.( Dancing with the Stars ) this sunday.at the P.A.C. I said sure but we'll have to take you shopping for a new dress. Jeanette said ok. So the next day on Tuesday we went to 3 different stores. Nobody has a size 0 pretty dress in store. So after leaving Kohl's we were driving down Richmond street. As we passed the Bridal Event. I said. I betcha they'd have a size 0 dress for you. We walked in and they were SO NICE. As you can see in the pictures. We found the perfect dress for Jeanette. Thank you Bridal Event

I would recommend using Formal Event for your wedding suit/tux needs. They were amazingly helpful. My father's pants were way to long when we went to pick up the tuxes the day before my wedding. They had this corrected overnight.

Unimpressed. Expect to sit there and wait forever without anyone speaking to you or being moderately friendly whatsoever. Intending to spend too much money to be ignored. Better selection elsewhere.

I still want to wear my wedding dress it was so perfect. Although my wedding consultant no longer works there, she convinced me to try on my dress that I never would have picked out for myself. It was originally blue and I purchased it in ivory. The entire process was so easy.

What really stood out to me was the tuxedo service. Every bride I talk to, if they have a complaint at all, is usually regarding the tux/suit process. We had absolutely no issues. Everyone's tuxes came in on time (actually earlier than expected - the Tuesday before our Saturday wedding) and fit like gloves. No problems with the colors or anything. Extremely satisfied in their service and ability to make things go without a hitch!

We went in to get our dress fitted and the seamstress would NOT stop talking about the weight my friend gained. It was so disrespectful. I m appalled that someone would think it s ok to bring up someone s weight not once, but 6-7 times as well as asking why she gained weight. Please address this with your staff.

My experience at The Bridal Event was excellent! After trying dresses on at a few other places and not finding "the one" I finally made my way to the bridal event. I decided to shop for my wedding dress on a Monday during the day and it turned out to be a great idea; we basically had the entire place to ourselves. I walked in and was immediately paired up with Kelly, my bridal gown specialist. She walked us upstairs and took us to into a huge room to try on dresses.

After we were shown to our room we were free to go to the bridal gown room and hand pick dresses to try on. All of the we picked out were taken back to the room by Kelly, and when I was ready to try them on she helped me with that as well. Kelly was wonderful and fun to work with and let my mother, aunt and myself have our moment alone together when finally found "the one". The dress I ordered was sized perfectly in both length and size by Kelly and did not need any major alterations. She also helped me personalize my dress with a beautiful hairpiece and jewelry.

Since I was so happy with my dress, I asked my bridesmaids to get their dresses here as well. Although we could have found the dresses for a less expensive price elsewhere, I thought it would be nice to keep all of our wedding items at the same place. The Bridal Event employees did a great job with sizing and the dresses were delivered in a timely manner. My now husband also rented tuxes from The Formal Event downstairs and he was happy with how they looked and fit. Again, the tuxes were a little pricy, but you will definitely be happy with what you pay for. Overall my experience was fantastic at the bridal event and I would recommend it to any other bride-to-be in the Fox Valley.

Great selection, great value and people. All in all excellent experience.

What a disaster!!! The entire wedding party picked up our tux's the day before the wedding, nothing fit and some pieces were missing. They remeasured everything and asked all of us to drive from Suamico to Appleton in the morning of a noon wedding. We finally convince the staff that they needed to deliver everything. Guess what, still not right. They tried two more times and finally got all the pieces close. They said they fired the person who did the measuring. When I returned the tux I asked if they had new processes in place to make sure no one else had to go through this hell. The answer was no!!! Please do yourself a favor and go somewhere else, you will be glad you did. In retrospect, I wish the bride had picked Tina Maries in Algoma, the dresses from there were perfect!!!

I had a poor experience with The Bridal Event. I live 3 hours from Appleton and chose the store because it carried the specific dress I was looking for for my bridesmaids. I called to check on prices between the three stores in Appleton that carried the dress, and the Bridal Event claimed to be the lowest. Once I made the 3 hour trip to get my girls fitted they told me I must have spoken to someone else but the dresses were 30 dollars more than they told me on the phone. Also, after waiting 5 months for them to come in all of my bridesmaids tried their dresses on. One of the five girls dresses was the complete wrong color, 3 of the five have smudges or stain marks on theirs, and 2 of the five also have had extremely poor alterations (the slip part underneath hangs lower than the dress itself.) Although the employees were nice and accommodating to most of the issues, I was disappointed with the dresses and the alterations for the price the girls paid.

I was in the store before close last night I was very disappointed to hear the conversation Between two employees. It s very discouraging to hear two employees talk to each other the way they did. It was hard to concentrate on picking out a bridesmaid dress when i heard an employee being so rude to the another employee. I heard the employee tell the other one to cut the attitude . That is not how you talk to an employee when customer are in the store. I come here to shop not listen to employee disrespect each other. Before I left I overheard it was the manger taking to the employee that way. If they can treat their employees that way how do they treat their customers. I won t even bother calling to make a complaint when I know nothing will be done. Bad management skills. Looking at all the Negative reviews you guys should be embarrassed.

Ordered our bridesmaids dresses and tuxes from here. Everything was beautiful and perfect! The staff was very helpful in pulling dresses that were in my color and the fabric that I wanted. Once we were ready to order they were very helpful with measurements and planning as one of my bridesmaids was pregnant. That being said the alterations department was awesome in making sure that all of the girls were fitted properly and felt comfortable in their dresses. LOVED OUR DRESSES!

The tuxes were also a very pleasant experience. When choosing which tuxes to go with they showed me all the options for gray tuxes and they had access to the bridesmaid dress swatch from upstairs so their ties matched perfectly. All of the tuxes were fitted properly and the guys looked great! We had groomsmen, ushers, and fathers all fitted and dressed and I couldn't have been happier.

Highly recommend for the overall experience and selection!

This is the first review I have ever given because I was very happy with this store. The staff was so helpful and accommodating. They were quick to alter my dress as well. I will shop here again and would recommend to others to do the same. Thanks so much.

Best selection around. For all the guys out there they will have you in and out of there for your fitting in ten minutes!

I had chosen to go to The Bridal Event because I had found a dress in my hometown that I liked by couldn't try on since it was too small. The Bridal Event had a size that would work for me so I decided to give it a try. I was absolutely blown away by this place and the girl, Olivia, who helped me. The customer service was beyond amazing and they helped me to find the perfect dress for me. She worked with me no matter how many dresses I tried on. Mind you both places in my hometown sent me into the dressing room by myself, leaving me to try to navigate into these dresses on my own. I would without a doubt recommend this place to anyone!

I said yes to the dress! Courtney was wonderful and so helpful!

I know it's kind of late but I bought my bridal gown here 4 years ago and the customer service was really wonderful!

Wonderful experience!

We came on a busy Saturdays and only had to wait for about 10 minutes. Mikayla was extremely helpful and made the shopping experience special and fun. The bridal section is beautiful and there were plenty of dresses to choose from. I would recommend The Bridal Event to any brides!

Fun and knowledge staff! Had a great time picking out my gown!

I bought a dress online and it was way too big the seamstress put me at ease knowing that it wasn't going to cost me a small fortune to have it fit me for my son's wedding it was a great relief definitely would recommend the bridal event for all your wedding needs

I called ahead to see if they took appointments and I was told walk ins only (for bridesmaids dresses), and we would be helped in the order we came. We got there around 1:30 on a Saturday, and there was another party ahead of us, so my girls and I just browsed and put our name in so we would be helped when the others were done. Just a side note, WE had to say something, because no one came to us to welcome us or ask what they could do. 30 minutes later, the other party had cleared up and we were able to get into some dressing rooms. Myself, as well as a few of my bridesmaids, went up to both girls working multiple times and they said they would be there to measure us shortly. After 45 minutes of nothing happening at all, one girl came up but didn't offer to measure us, but instead asked what we were there for again, and then had to leave to do something else. I understand that Saturday is a crazy time to shop, but we all felt that the store was very unorganized, and would suggest having more staff, as well as taking appointments for large groups. We ended up leaving because we sat there for over 2 hours, when finally someone came 10 minutes before we had to leave for another store that we made an appointment for at 4:00.
I am never the kind of person to complain or be upset at people, but I felt as if we were just at a regular clothing store, and that isn't what a wedding should be about. The woman we talked to WAS very nice, but seemed overwhelmed.
We ended up taking our sale (of over $1200) to David's Bridal, because even though there were 5 groups of bridesmaids, and many brides, we all still felt so welcome, and they waited on us as if my wedding were just as important as their own. The environment was amazing.
I hope that the day we were at The Bridal Event was just a fluke!

Do NOT go here for alternations! They have no idea what they are doing!
I ordered my bridal gown from them and was measured hollow to hem. During the meadurement, I let them know I would be wearing flats and I wanted to bottom of the dress to the floor. 1st alteration visit -- they had to let out the hips some. I had concerns with the length of the dress cause it looked too short, but they told me once the hip area fit correctly, they dress would be longer. 2nd alteration visit -- the hip area was fixed, but the dress was still WAY too short. I'm talking a good 2 1/2 to 3 inches too short to where you could see my entire shoe and some ankle. They said there must have been an issue with the measurement but could lengthen the dress. 3rd alteration visit -- I went back to check on the length. They told me that they didn't have any fabric that matched my dress color completely. So now at the bottom of my dress, there is about 3 inches of a clearly whiter fabric and a visible seam. Luckily that is the under layer and I had a lace overlay. The alteration lady said she could add fabric and lower the lace to cover the seam. She did some measurements and had me come back in a week. 4th alteration visit and 5 days before the wedding -- The lace on one side of the dress was the perfect length and the other side was about 2 inches to short. I don't know how you can mess this up. Measure where the lace falls and make it the same on each side. The alteration lady's comment "Oh I guess I should have pinned it so I knew exactly what length it needed to be". You think?!?!? She pinned it and asked if I could come back the next day. Please note that I live around 35 minutes from this place so each trip here took over an hour of travel time. 5th alteration visit and 4 days before the wedding -- The lace finally covers the two-tine under layer which I should have never had if they had measured correctly. Through this whole process, I am assuming they are doing this work for free because it was their error. I sign for the dress to take it home and they ask for $90 to pay for the hollow to hem measurement THAT THEY MESSED UP! I tried to be nice through this whole thing, but I looked at her and told her that I did not believe I should have to pay for that because of tge measuring error. She went and checked in back. She was said they didn't charge for the hem work because of the hollow to hem fee. I asked what about all my time going back and forth for these appointments. And she said sorry I had to come back so many times. I paid and left. They clearly can't do things right the first time and my time is important which they clearly fail to recogize. Absolutely terrible service!

Greedy, greedy, greedy.
Was charged with a late fee (after turning in my tux) that NO ONE had informed me about beforehand when I picked up the tux. $50 down the drain.

Bridal event has great selection of gowns but I personally have had terrible, cringe-worthy experiences and so have my bridemaids. The new manager/owner ,Andi , is just looking to take your money. She will never address any problems , say sorry or care about customers. She physically cannot say sorry . She also talks right in your face and NEVER WEARS A MASK, which I find highly unprofessional, and really says a lot about how self serving she is.

I remember being so excited to try on my dress when it came in. My 80 year old grandma and mom came from Arizona. We were ready for a wonderful memorable day together. I tried on floor model while staff found MY dress that just came in... floor model was beautiful. Then, the moment we had been waiting for, I got in MY dress. I BAWLED. My gown was tattered, the lace was smaller and the embellishments were different. The seamstress came up and said it just needed to be pressed ??!? The inside of dress poured out over the neckline of my dress . There was a huge snag in the hip (poor sewing/craftsmanship ) the seamstress suggested I was too big for dress!? I snapped at her and asked why would only my right hip be too big for this dress!?? It was clearly a VERY POORLY made version of the floor model. I felt like I was in the twilight zone. How could NO STAFF see that this 2000$ dress I ordered was trash?!? My mom looked like she was going to cry and shook her head as soon as I put it on. She pointed out more craftsmanship flaws. I went to the bathroom and THREW UP 3 TIMES. It s a terrible memory! I hate thinking about it because my grandma was all dressed up and so excited.

I will never get that back.

I never got any discount or even a sorry . Thankfully my wedding wasn t for a while so I had time to WAIT AGAIN for another dress to be ordered.

The day of my wedding, my sister s dress had a size 12 written on it front and center. She was embarrassed and upset after spending 200$. She called to complain and this manager , Andi , made her cry. She never said sorry but yet blamed me (the busy bride) for not inspecting it when I picked it up?!? That is NOT my job. The staff is suppose to inspect dresses when they get to store. Apparently my wedding dress, along with my sister s bridesmaids dress wasn t ever Inspected. I am upset the manager couldn t say sorry and blamed the bride. She even had the nerve to say what s up with this bridesmaid all snotty like I was about to gossip about my bridesmaid with her???? Lol

In summary, I try to forget about my terrible experiences with bridal event . The only good part about my time there was Brandi. She s an angel and cares about the brides feelings and concerns. She wants to help every bride feel special. The other staff is constantly changing and has a large turn around.It s a shame because it s a great local selection. The manager s attitude will catch up to eventually ruin the bridal event s reputation . Word of mouth is everything and the customer is right. Especially when that customer is a bride

Friendly and helpful with excellent selection! Didn't feel too pushy till the end. Had to have my dress altered a few times and felt they were impatient. Overall a pleasant experience!

My experience at The Bridal Event did not live up to my expectations. Knowing that they do not take appointments, I went to the boutique and was told it would be about an hour and a half wait. She took down my name so we d be in line . We left and returned after the wait and was told we d have to wait another half hour because they got busy. Over 45 minutes later we finally got upstairs to the Bridal floor. The consultant was nice, but didn t seem interested in learning about my wedding day or making my experience more fun and personal. I didn t appreciate the customer service provided by anyone I encountered at the boutique. The website was nice and well presented but not updated. There was a dress on there I really wanted to try on but was told they cannot get it anymore. The presentation of the dresses wasn t as neat and tidy as I would have expected. I didn t feel like I was at a quality Bridal Boutique.

Miss Courtney!! She helped my daughter pick her wedding dress. She knew Exactly what my daughter wanted. She picked a dress we all love. We were all in tears. Wish Courtney was still working here. I would also like to add. The company has seemed to be going down hill. The atmosphere is not the same. I bought my dress here 4 years ago and they were very helpful and respectful. It's just not the same. What happened????

Went there with my sister and her wedding party to look for her wedding dress. Walked in there, put our names on "the list" the lady told us we were next on the list and that it would be "about 30 minutes". Over an hour and a half later, and many checks to see how much longer we were told that there were two other parties ahead of us. The staff was not kind or helpful at all and after we told her why we were leaving she just shrugged and said, "okay, that's fine." They obviously did not want our business and did not care about anyone's special day. Not a recommended store.

We had such a fun time here!! All the girls were extremely kind and helpful! Found bridal dress, bridesmaid dresses and mother of the bride dress here and each time we had amazing service! Andi the manager is amazing to work with and does a great job!! Would highly encourage anyone to stop in and check out their selection! :)

When I saw the charm of the building, I was so excited. When we walked in for our appointment, we found out that 2 other groups came in unscheduled. We were informed that our attendant would be have to stand in the hall so she could support all 3 groups. We picked out all the dresses. We helped dress my daughter and only once did the attendant even pop her head in. So disappointing. Even if we found THE dress, we wouldn't buy it here. My daughter's energy went from excited to discouraged in 1 hr.

I was really disappointed to see how their workers are handling this pandemic situation right now.
Signs on the door state
No walk ins
Call for appointment
Masks required
So I called and was told to walk in. I understand the need for this part of the practice- you don t want crowds gathered inside.
However-
Once I got inside, not one worker was masked, and the one whom I spoke to on the phone walked right up to me.
This made me feel not only unsafe, but as if their word held no integrity.
If a business is going to post signage that they are following protocol, then
THEY SHOULD FOLLOW PROTOCOL.

They don't have every dress in your size, I had to try on several to big dresses and a few to small ones. I COULDN'T REALLY VISION MY DRESS of those.
The service was nice, though you get that at any bridal shop. David's Bridal has way better prices, I actually got two dresses (one for walking down the aisle and one for the reception) for the price of one at The Bridal Event.

They fixed my dress very quickly and helped me with everything! Excellent service!

This was our first time dress shopping and the future bride was still trying to find the style that worked best for her, which can be challenging, I understand. Our bridal consultant was helpful at first trying to help her see all of the styles and get a feel for what works best for her, but it was clear she was starting to get frustrated at the end because the bride didn t find a dress that spoke to her. At the end of the appointment, I overheard 2 co-workers speaking negatively about our appointment together, saying the whole thing was sh*t , which I found hurtful and wildly inappropriate - the bride has NEVER tried on dresses before and is trying to find her style and enjoy this experience. This is your job and you re here to help the bride find their dream dress, not be rude.

Huge turn off, I don t recommend this place as their consultants are NOT supportive of you at all. They re rude.

Not much personal help. Stylist didn't know much about dresses nor about the alterations. I was hoping for a great experience where everyone was helpful and gracious but I did not receive it here. I did find a dress that I really liked but because my mom and I found it, not because anyone was helping us.

Our dresses were wonderful and service always exceptional

Staff was extremely helpful! They help you in the changing room and even suggest dresses based on your body type. Very personable even though they were busy! I ended up getting my gown and bridesmaids dresses here. Great variety of selections too!