Open Road BMW Reviews

Dishonest sales manager. Bait and switch. I still regret not getting an attorney, as much as I dislike going to court

Good impression on this dealer. Patient and nice guys, and humorous.

Very helpful stuff, best BMW dealership in tri-state area. Highly recommend

Good customer service from Pedro. I would recommend him to anyone who is looking for their car.

dishonest employees, service advisors worst i ever had to deal with!

I have been searching for the perfect M340 and Brandon Millman helped me find that exact car , never have i been in and out of a dealership so fast before in my life from start to finish usually is a all day process Brandon made sure not that was not the case. 5 stars all the way

SMOOTH SAILING

Stephen Scofield had my loaner car waiting for me, making drop off a walk in the park .
I was back at my office in minutes...
Thanks Stephen!!

Very pleasant experience with my new X3. Doug was extremely professional in guiding me through every step of the process and I would recommend him to anyone who wants to buy/lease a BMW. I will get my next car from them!

I delt with Jonathan leis and had a great experience he was very knowledgeable and accommodating great service from BMW of Edison defenatly will come back

I bought a 320ix today and there service was spectacular. From our sales rep Mannula to John who taught us how to program and to use all the features in our car . I must say the service is amazing .The overall service was great . I would highly recommend this BMW dealership..

Wonderful service, top notch salesmen and perhaps the easiest experience I've had buying a car. Even if you don't live in Edison, you should go to these guys if you're looking for a BMW. Seriously, they're that good. Ask for Jon Leis when you go.

I am not sure how sales or service is. I only come here for parts. The parts department is professional and they always know what they are doing. They can always get me what I want.

Bmw of Edison New Jersey To look around my BMW 330 I M sport package was due up for a new car . my lease was up I was address to speak with Santiago Piriz from a sales specialist I don t remember her name ..... Stephanie at the front desk sweetheart very sweet receptionist Referred me to a sales specialist Who greeted me when I got there She addressed Santiago as my salesmen he showed me a car that was a beauty so I went home and I was on the fence as far as color I decided on one he gave me prices and said we will do anything to make you happy so far I must say it s been an easy transition Santiago was As helpful as can be and try to make my experience a 10 with that I m still a little nervous because I ve had bad experiences prior I just hope they keep it up after u By the car I will keep everyone posted I saved this in my book mark just so I can keep people informed after you buy a car at BMW of the Edison New Jersey I must say I ve had my cars serviced there and it s been easy breezy by the way all at BMW of the Edison New Jersey what kind and try to make you happy I know it s their job but they were kind I m a person that s been around it was not my first rodeo I hope this will help other people who are looking to purchase a BMW

Im actually writing from my sister's google account but I'm Kazim and I have noting but great things to say about this company. From the moment I walked they treated me with respect and they showed they cared. They have the best customer service. I recommend anyone to go there if you are looking for a new car. I recommend you contact or ask for Paul Moomjian, Jose Delvalle, or Michael Mayfield. Those three guys helped me out tremendously. They made sure I left with the best deal possible. I'm glad I choose to go there. I was so impressed with the customer I will like to work there and be apart of their fantastic team.

Once again, Paul, Jose, and Mike thank you and I appreciate everything you've done for me. I also don't want to leave out Jamal, without him I wouldn't have known where to start with the whole process. Thank you for referring me to Jose and Mike.

I just wanted to applaud my salesman Larry Shakur Stokes. From the moment I came in contact with him he went above and beyond to help me find the vehicle that I wanted and did everything to make the process flow with ease. Kudos to Larry !!!

Parts department never picks up the phone and when they do so its so unprofessional, like if they want to get rid of you. Everytime i call they give me a hard time or just never answer.....

Excellent service and very professional. Thanks Raymond.

Pedro was an absolute delight and a great salesman. He went above and beyond to ensure we were satisfied with the service. My husband and I have gone through 2 other dealerships ( flemington and Bridgewater BMW) and the sales guys made us feel like they were doing us a favor. Perdo, you're truly awesome! You truly made the experience memorable. We'll be coming back and asking for you by name.

This review is for their service center. I have been going there for many moons now. I have always been pleased with their service and courtesy.

What a great experience I had financing my with BMW Edison. This was my first time purchasing a vehicle, and I must admit it can be very stressful. But not here! Everything was smooth and stress free. I want to thank everyone including Alan K. I will be sending you my referral.

This place is a dump. BMW is supposed to be a luxury brand. The building is in disrepair. The parking lot is jam packed no way to move around or park. Even the showroom is over packed with cars. If my initial impression of your business is a place in shambles, why would I spend $50,000 - $90,000 here? BMW is a great product, but find another dealership folks.

Great shopping experience! I worked with Paul M., in the Pre-Cert. Dept.,he made everything simple and quick. I read all the negative reviews on-line and I had my doubts but gave it a shot anyway. I visited another dealer BMW dealership not very far from Edison and I am still waiting for a phone call from their manager. If you are shopping for a Pre-Cert. BMW ask for Paul M. I am super happy with my purchase and I happy with my trade-in offer. Keep up the good customer service Paul M.!!

Call for service but repsentive hang up on my phone while I still asking question during our conversations.

Amazing experience with Paul M. We did the payments over the phone and credit app through email. Came in nothing changed as promised. Great experience

A company is only as good as their employees. Why? Because customers interact with the employees. I gotta say that I was highly impressed with the quality of service that I got from Open Road BMW. A gentleman by the name of Zar was excellent. He made my entire experience a pleasant one. It was personalized. I highly recommend Open Road BMW, and when you get there, if possible, ask for Zar

I am a customer since 2005 and every time the service is exceptional (5 stars ++). My assigned mechanic George Ananiadis is always treating my car like his and always explaining to me what is going on with any issue. I have developed huge trust to the service department. Thank you guys and most of all thank you George.

They get one star but deserve no stars.
They are rude , inconsiderate and unprofessional. They treat all women , but mostly black women customers with disrespect . They conduct business like a fly by night cash and carry business. Filthy . Stay away. There are so many better BMW service centers. This one is the worst .

I'd like to express sincere gratitude to my sales representative Jonathan Leis from Open Road BMW. His deliverance was sincere and he really looked out for my best interest. That don't happen too often these days. His calm and responsiveness was well appreciated. I would definitely recommend him to anyone trying to purchase a vehicle. Thank you again Mr. Leis.

Mella

I was a part of the open road family until last week. Took the ultimate drive challenge at a rival dealership and was given a quote for a 2014 vehicle. Sent it to open road to see if the dealership that I purchased two cars could make me a better offer and I was told by management " good luck" and they were not going to discount the Msrp this time around. I was shocked because the last purchase i made in 2010 was a great experience. The management team has changed as so has the loyalty. Factory ordered my 2014 335 gt m sport at life quality BMW this past Friday. And the car was sold for the quoted price! Cant wait to take it to open roads service department just to show them they lost a customer because of their lack of loyalty and greed! SAD!!!

This is the second BMW I am buying from Open Road. They have always had the best price among all the dealers on this side of NJ. I worked with Raymond at open road. He was extremely patient and courteous while working with me and my wife. Unlike other dealers, he was willing to give us the best price from the get go instead of haggling. He made the whole buying process smooth and went out of his way to help us with our particular situation. I would definitely go to open road again and work with Raymond.

First service visit at Open Road of Edison but surely will not be the last! The staff was very accommodating, professional and friendly! I also love that they get you in and out!!!

I always have a wonderful experience buying vehicles from Larry Shakur Stokes. I ve been dealing with Larry since 1999 or the year 2000. He is a wonderful and very trusting person. Whatever vehicle myself or a family member may purchase is a usually through him. Always a wonderful experience dealing with Uncle Larry!

Terrific experience. Santiago Piraz, a BMW Genius, went above above and beyond in helping my wife and I secure our new 2017 X3. He even delivered it to our home, took our old car away, but not before he went over the car inch by inch, step by step, detail after detail. Highly recommend.

This is my fourth car from BMW. My salesman Ahmed who sold me all four cars, for the past 13yrs as never led me wrong.

These are all fake reviews. This place is horrible. Full of lies and misdirection. AVOID.

We have been with Doug Williams for over 12 years. He is always willing to work with you so you get the price on a new BMW that you are looking for. What can I say about Doug. HE IS THE BEST, and the reason I continue to go to Open Road BMW of Edison. Thanks, Doug for another quality and pleasant experience.

Absolutely miserable service received, would not recommend ANYONE go here for service. I had booked for a basic oil change for my BMW and had included a note in the reservation comments to notify me if this service wasn't needed (my car was past 15k miles). Bring the car to the dealership and the service department told me that no service was required for my car and even admitted that they generally don't read the reservation/appointment comments.

I didn't want the appointment to be a total waste so they offered to change my wipers and wash the car so I accepted. An hour and a half later, I ask them what's taking so long and the service guy had COMPLETELY forgotten I was even there! He offered me nothing in return for my inconvenience and I came out absolutely furious at my wasted morning. STAY AWAY!

2 hours for an oil change when I had a 9:30 appointment. But staff was friendly and apologetic. Otherwise everything was terrific

Mike and Jamal are amazing! This is our first experience buying a BMW (X3). The customer service and expertise was beyond our expectations. I would highly recommend Open Road for purchasing your BMW. Usually purchasing a car can be stressful and this was not...no pressure. Thank you for making our first BMW experience memorable!

I just got a 2013 used VW Passat and the whole experience was excellent.The salesman Robert Binyatov answered all my questions and was clear with me about pricing, options, and worked with me on my trade in. I highly recommend him and the place to anyone out there looking for a vehicle.Thank you once again,Robert!

Late review: Thank you for my beautiful car! I highly recommend going to Zarshed for the service.

I am getting great experience dealing with stuff at BMW Open Road. From sales to service I have never had any issue that been unresolved. April from service has been amazing, exceptionally professional and caring. Everything I have been asking for she accommodated the most convenient way. Great customer experience. Last 3 cars had been delivered by Eugene in sales. Great transactions with friendly post sale follow ups. I referred number of friends and coworkers and everyone was happy with Open Road

Great service from Andrii. He helped me got the lowest price possible and check with me months after sale. The maintenance plan salesperson was a little pushy though. I understand that's part of his job and pay.

I bought a car from Open Road BMW and my experience was one of the best experience i have ever had buying a car. I was dealing with Nitin Kalamdani and i need to comment that he is very knowledgeable, polite and Hard working. It was a no pressure sales, when i decided to buy the car the car and the paper work was ready in no time. I would really recommend this dealership!!!!

I recently had to fix my vehicle at open road & my service advisor John Ladany was Amazing. He went above & beyond to take care of the insurance process and stayed on Top of everything. It is Truly a pleasure Dealing with him. I have never has a bad experience there & I Highly recommend them to anyone - ISAAC M5

This place is the absolute worst dealership I ve ever experienced. The customer service is absolutely horrible. It s practically impossible to get a person on the phone. We are trying to get our 740I in for warranty work and I have put in multiple calls into the service manager and he never answers. I also left multiple messages and I never received a call back. The next step is trying to get a hold of the regional manager and then the BBB. With all that said my advice would be to stay away from this nightmare dealership.

I usually just read reviews and not post them. However, the recent experience I had with Chris Kang of Open Road BMW deserve my time to write. Chris is a new generation of "car salesman", he is frank and extremely willing to go beyond the normal in order to satisfy customer. He spent much time to look for a car with the options that I want. It took a lot of efforts for year end models. He is the reason I lease the car from Open Road. The dealership is also clean and comfortable, has Free WiFi and Starbucks coffee. I would not be complaining when I have to wait for a couple of hours for oil change.

Purchasing a vehicle is usually very nerve wrecking but thankfully Igor made the process very pleasant and comfortable.

You will be satisfied with the feel of the sales reps here. Highly recommend working with Jerry

I recently just purchased a 2020 x4! Andrii Melnyk went above and beyond in helping me make that happen. He was very knowledgeable & patient. He answered every question I had and was able to get me the best deal! I m driving the exact same car i wanted. Thank you Andrii for your help, knowledge and remarkable customer service skills ! I am In love with my new truck!

If you want a no pressure sale go see Santiago! I received numerous quotes but not only was his aggressive, he was very knowledgeable and did not pressure us at any point, would definately come back to him.

First off when you come this establishment there won t be any actual parking spaces available. Be prepared to park in a random spot that hopefully doesn t block other vehicles, entrances, and exits etc. Secondly , I was repeatedly told by More

This review is in regards to their service department. Everytime I had my car serviced they broke something. This wasn't isolated to just a couple incidents this was a repeating occurrence; to the point I would have to document every single inch of my car so that they could be held responsible. I know mistakes can happen but they also did untrustworthy things such as saying they replaced parts in which they never did. Like my driveshaft that was clunking and to be replaced under warranty.

Good experience when buying my new bmw vehicle. The sales person Nitin was proactive and I anticipate good service relationship to continue

Ask for Hamada Elmasry. Hamada advised us from start to finish. Gave us a great deal on my Certified BMW and was a pleasure to work with. He was extremely helpful and honest. Guided me through all the paperwork and told me what they meant before signing it. Highly recommend him.

Horrible service ,high prices and absolutely horrendous customer service.

Rich has superb customer service. I had so much stuff in my car that I had to transfer over to the loaner and Rich came over without even me having to ask him for help. He went out of his way pulling the loaner up to my vehicle. Thank you so much!

It was my first time purchasing a BMW, it was a perfect choice I ve made the staff is very nice, Zar helped me so much with my purchase can t thank him enough for all the help. I recommend Zar to everyone !!!!

Nitin Kalamdani was extremely helpful and honest. He give me good discount and help me to choose my favorite car. Our experience with buying our new X3 at Open Road was very good. Who want to buy a car, please contact Nitin.

Douglas Jefferies gave me a great deal on a pre certified vehicle I'm very happy and love my car. Thank you for everything you've done to make sure I got the deal that was right for me.

I just got my third BMW here n I am thrilled again. I always go to Nitin Kalamdani, sales rep who exceeds my expectations every time. He works hard and works with my budget and I am always more than satisfied with my purchase or lease. He doesn t play games, is honest n I trust him. I highly recommend Nitin to anyone wants to deal with a superior sales rep n be very happy. Thank you Nitin n Open Road BMW of Edison for having such a great professional.

Pedro was amazing....
I will get myself a car really quick...
my family adores Pedro

Service department is pretty good. But for sales, go to different location. Any other dealer will beat their offer.

Great experience! Worked with Jon and he was able to answer all of my questions. Definitely made the process go smoothly! Would recommend going here for a BMW

Great experiences with the service department. Always able to get an appointment with a loaner in a timely manner. They're very professional and have serviced my vehicles with great care.

My salesman was Jorge Cuba. Very knowledgeable and accommodating. He answered all my questions and made sure that I was comfortable with my purchase. He worked very hard to get me the car I wanted. Thanks Mr. Cuba. Best of luck in your career.

I have to say Jim Crowe the service manager went above and beyond my expectations he resolved an issue I was having that other dealerships were trying to rip me off for if I could rate him ten stars I would he really went the extra mile for me

This is a joke of a dealership. I called because I needed an oil change on my X5 and I was put on hold for 30 minutes and then I was hung up on. I tried to call back no one picked up. I brought my X5 for an oil change and they said I needed some sort of plug changed and charged me $600 to fix the issue. I pick up my car and drive it home only to find oil leaking from the bottom of my car. This is not the first time I ve had an issue with this dealership. Do not purchase or take a car for maintenance here, you will regret it. Clearly trying to make up for lost revenue due to Covid-19 by tampering with cars so customers will bring them back.

I have been to this location a few times and they have always been happy with the work they perform. My hope is they are paying attention to the reviews customers are providing and are trying to make things better.

I would highly recommend April Quince as a relationships manager for any one who is interested in buying/leasing a BMW vehicle from Edison dealership.She not only got my problems fixed for new X5 2019 I leased from the dealership but also made sure i was more than compensated and left from there as a happy customer! Kudos to the way she conducts herself and takes care of her customers to the minutest detail.

Mr Larry Shakur was an amazing salesman. Handsome, Funny, and knowledgeable about all the vehicles. Had a great experience and will always request him when I have questions or concerns. This is the 3rd BMW I have purchased using him as a salesman. I highly recommend him. And he smells good

I visited this dealership recently for a Christmas present for my husband, my sales person Stephanie Amezquita was amazing, superb, outstanding,(I could go on and on). Stephanie was very professional and not pushy at all. After everything was done, I was very happy with the purchase and my husband will be too. He's going to have a Merry Christmas. I look forward to visiting the dealership and having Stephanie as my sale's person, she truly went above and beyond to make me happy.

This was my first BMW purchase . Larry was very easy and accommodating to work with. His customer service skills are amazing . I work in sales and Larry is top- notch . I also want to mention the BMW genius, Jimmy was great and explained everything . The whole process was seamless ! Very impressed with Open Road, especially Larry and Jimmy !

I have been buying premium vehicles for the past 20 years but never bought a bmw so I was a unsure what to expect when a close friend of mine referred me to Alan kopitman at openroad bmw. I must say, he went far and beyond for me. Explained to me all the different options, models and even suggested a few packages he thought I might need. Over all an excellent experience. Will definitely refer friends and family to Alan!!! 10/29/2020

I purchased a BMW 428i convertible last week and the experience could not have been more satisfactory. I've purchased a number of cars over the years and have been conditioned to dread the interactions with overbearing and crafty sales personnel who often provide outrageous misinformation and make undeliverable promises. I was fortunate to have Doug Jeffries this time around and I was solidly at ease as he guided me through the purchasing process. He connected me with the financial staffer and the tech guy who showed me the advanced systems of the 428i that brings the driving experience to an extraordinary new level. Mr. Jeffries guidance was key to making me a very satisfied customer.

Had the pleasure of meeting and being shown around by Pedro this week. It was a pleasure, no pressure and very informative especially on the X2 model I am interested in.
I am still undecided but hopefully will be pulling the trigger soon and if I do I will be doing it with Pedro and OpenRoad.

I couldn't be happier with my new BMW 320xi! A BIG thanks to Stephanie Amezquita for making the experience relaxing and fun. She was extremely helpful in answering all my questions. Her professionalism and positive attitude shines through and she was an absolute pleasure to deal with. Thomas Leis also gave me all the information I needed to finalize my car purchase and explained everything clearly and efficiently. My dream of driving a BMW has come true, thanks to Open Road BMW! :)

At first was disappointed at this service center but I understand that they are trying the best they can, or at least I hope they are. Can't be mad at the messenger. They took my car for service the same day I walked in and I thank them for that.

The car that came into the airbag recall came out, but the front panel did not work all the time. It's too ridiculous to say that it was from the time you came in. It costs $ 1,500 to fix it.

Both Sales and Service in this dealership are very professional and friendly. Most importantly, they value my time. I was impressed with the enthusiasm of the BMW genius who lives up to the name!

I had a pleasant time getting help from Joseph Caravano. He helped me purchase a battery for my 2007 BMW 335i. Thanks again!

Santiago P was amazing and helped us get an amazing deal on a 2019 3 series. He was very nice and knowledgeable about all the vehicles we were looking at. If you need to get a deal done fast and with no other Bs he is the guy to ask for.

I knew to go straight to Santiago P. For my second BMW; he got me a great deal on a 2019 x4. Santiago is helpful, honest, and professional. I highly recommend him and Open Road Edison.

Open Road BMW Edison is definitely a dealership to go to if you're in the market for a BMW( new or used). Stephanie Amezquita(HIGHLY RECOMMENDED) was an AWESOME sales person - she was extremely pleasant to deal with and very knowledgeable about the cars and options. She understood my needs and made sure that I was satisfied with my new purchase. Overall, I would definitely return there for my cars in the future. Many thanks!!

We were there to leased X5 2020, first thing they are offering very high price then other BMW dealers almost $200 higher than other dealerships on leased vehicle monthly installments
After lowering on price with help of salesmen we finalize vehicle
After 45 minutes salesmen came back with new price,saying your credit score is little low you have to pay little extra,(to increase price of making false excuses of credit score is too low) we refused to pay higher quote we were almost to leave then after they came back to original quote, we agreed paid $500 deposit
Set for delivery appointment
Suddenly they called us of delivery day and told us that we need to return other vehicle which we leased for 36month in 2017. Then after we can release new vehicle , I told them vehicle is not yet due for return but if you issue credit for early return we can return it,
We asked them to explain us what is mathematics to receive delivery of new lease vehicle and asking us to return other vehicle which is not due yet but zero explanation
After making serval phone conversations they agreed and saying their was some error in leasing department and everything is fine now
Meanwhile we went to rang rovers dealer and before selecting vehicle I inform them about lower credit score
We finalize vehicle, they run credit applications and credit score was perfectly fine and good enough to leased $100,000 Jaguar vehicle we pick up vehicle in a hour which is more price value than BMW X5
I strongly recommend you shop around before you finalize your vehicle with open road dealers
Previously also they have done excuses for lower credit on my other leased vehicle and I believed them and over paid
Open road return leased vehicle facilities is also not smooth process,
Leased vehicle return will charge you for small wear and tear Evan though if you having wear and tear insurance purchased

My Mother, Manel Perera had a horrible experience here on Monday May 20th at the service desk. The Asian guy (there was only one) was very rude and unaccommodating. Not the type of service that was expected at a luxury car dealership. She purchased her X3 from Carvana, and she plans to return it for an Audi as my experience at Bell Audi was beyond reproach. Unbelievable! ! She said she has seen better customer service at Nissan and Toyota dealerships. I guess this guy wasn't taught about the Lifetime Value of a customer video, that is clearly an important aspect of marketing and customer service.

Work with Paul M and Alex. Most pleasurable experience in car buying. Will definitely do it again.

OMG! Where do I start? I will start with my dealer, Cameo Rollins. I have NEVER had a dealer work so hard to make things happen for me. What I like about Cameo is that she's a professional and knows her business. She understood my lifestyle and which BMW would match my expectations as well as my budget. I came in the door wanting a very expensive X5 and Cameo showed me the numbers and said "this isn't right for you right now. But next year, we will get you into the X5." She showed me a 528i Xdrive and I loved it. Cameo is very realistic and honest; she will tell you if something is not right for you which is what you should want from your dealer. She isn't all about "the sale" which made me trust her with this purchase; she is about building a lasting relationship with BMW. I trusted her so much I even brought my sister in who also purchased from Cameo (a Mercedes C300). (We actually drove off in our new cars on the very same day). The staff at Open Road are very professional and helpful; especially the business manager Mr. Mayfield. Suffice it to say, I am very happy with my experience at Open Road and look forward to a long relationship. I highly recommend this dealership and specifically, Cameo Rollins as your Client Advisor. Call her today!

Nice indoor display of cars. However, was ready to purchase a used BMW when i discovered that Open Road adds $1000., in addition to other "fees", to the negotiated price for "reconditioning fee". The price was already at the top of all others listed. Isnt reconditioning what their job is? If they are charging $1000. I figured that would have included fixing a small dent in a lower panel under passenger door. NOT!
So i guess the extra $1000 is for detailing and maybe. Definitely an unnecessary ad on fee only to get more money from you after you decided on a car. My salesman, Igor, is a nice man but that type of hidden fee is what gives dealers a bad name. I would have bought that 2013 but lost confidence in your dealership.
MAKE SURE YOU READ THE FINE PRINT!

Another fantastic experience working with Doug Jeffries at Open Road BMW in Edison! My second time working with him and once again he was extremely knowledgeable and delivered excellent service throughout. He was great at answering all questions and provided timely follow up. I would highly recommend him to anyone who is looking to buy or lease!

I had a great experience leasing from BMW Edison. Larry was very honest and accommodating.

2013 335 horror story: I serviced my Certified Pre Owned 335 at the same dealer Open Road BMW for the three years I ve owned the car. Close to the time the warranty was about to expire it started smoking through the vents after long drives. I took it in and they replaced the radiator saying that was the source of the problem. Just after the warranty expires the smoke comes back on an hour drive really bad and the car goes into limp mode. The dealer says the engine requires $22k of work and offers to do it for $12K. I can t afford that and the car isn t worth much more than that even in good shape...so I m having the car towed to be scraped the lack of care and refusal of responsibility from open road and bmw corporate is shockingly bad and sad. You ve lost a fan