About Dalziel and Pow Design Consultants
Dalziel and Pow Design Consultants: Reimagining Brands and Creating Breakthrough Experiences
Dalziel & Pow is a brand innovation studio that specializes in reimagining brands and designing breakthrough experiences to help businesses make meaningful connections with people. With over 30 years of experience, the company has worked with some of the world's leading brands, including Nike, Samsung, and Primark.
The company was founded in 1983 by David Dalziel and Hilary Dalziel as a design consultancy firm. Over the years, it has evolved into a full-service brand innovation studio that offers a range of services such as branding, retail design, digital design, packaging design, and more.
At Dalziel & Pow, the team believes that every brand has a unique story to tell. They work closely with their clients to understand their brand's values and vision before creating bespoke solutions that bring their stories to life. The team is made up of designers, strategists, researchers who are passionate about creating exceptional experiences for customers.
One of the key strengths of Dalziel & Pow is its ability to create immersive retail experiences that engage customers on an emotional level. The company understands that today's consumers are looking for more than just products; they want memorable experiences that connect them with brands on a deeper level. That's why they focus on creating spaces where customers can interact with products in new ways.
For example, when working with Nike on its flagship store in London's Oxford Street area - one of Europe’s largest sports stores - Dalziel & Pow created an immersive experience where customers could test out products in real-life scenarios such as running tracks or basketball courts.
Another example is when working with Primark on its flagship store in Madrid - one of Spain’s largest fashion stores - Dalziel & Pow created an interactive space where customers could take photos against different backdrops inspired by popular social media platforms like Instagram or Snapchat.
In addition to retail design services ,Dalziel & Pow also offers branding services which include logo creation ,brand guidelines development ,and tone-of-voice development .The company understands how important it is for businesses to have strong visual identities that resonate with their target audience .That’s why they work closely with clients from start-to-finish ensuring all aspects are aligned .
Digital Design Services offered by D&P include website design ,app development,and digital marketing campaigns .The team at D&P understands how important it is for businesses today to have strong online presence .They create websites which not only look great but also function well across all devices .
Packaging Design Services offered by D&P include product packaging designs which stand out from competitors while still being functional .D&P creates packaging designs keeping sustainability at forefront .
In conclusion,Dalziel &Pow stands out among other companies because they offer bespoke solutions tailored specifically towards each client’s needs.They understand what makes each business unique,and use this knowledge combined alongwith creativity,to create exceptional customer experiences.Their expertise lies not only within retail but also branding,digital marketing,and packaging making them one-stop-shop for all your business needs!