About three weeks ago I bought a beautiful new Pin...

About three weeks ago I bought a beautiful new Pinarello from Bike Force at Docklands. I had looked around quite widely as it is a significant purchase for me, and a new road bike is something I would expect to enjoy over several years.

I found the service good, and it was useful that Matt followed through on prices for particular models via email. The prices were highly competitive- significantly better value than anything else I could find. Perhaps more importantly, staff were friendly, knowledgeable, and not patronising. I can empathise with the comments of another reviewer about women in bike shops not being taken seriously- that kind of attitude is frustrating.

The bike itself is fantastic, an absolute pleasure to ride. Apart from the fact that it is a significantly better bike than my former trusty steed, I think Bike Force have done an outstanding job on the fit. I am a small person, 5' 2" on a good day, and the Pinarello just fits. They've used parts of the appropriate size, and there was no drama or extra cost in organising things like a women's specific seat.

I am really delighted with the bike. I haven't had a full carbon bike before, and the Pinarello is definitely smoother. The Di2 is also terrific- a different and better feel than traditional gears. It looks great and rides better.

If you are looking for a bike I'd recommend Bike Force.