Went for the "free" car wash yesterday and I'm not...

Went for the "free" car wash yesterday and I'm not sure if I asking for the wrong thing or what... But my car is still dirty. The rims aren't clean at all and there are dirty water smudges all over the windows and the car. I've been there once before for the free wash and noticed other cars being cleaned and they came out looking sparkly and new... paint nice and shiny and looked great. I love the dealership as they are all very nice and always helpful, Mike, Scott and Odis always remember me by name. Just not happy with the car washing experience.