'post-experience'

'post-experience'

In 1937, the photography company Kodak produced and financed a traditional Hula dance show at The Royal Hawaiian. Fritz Herman, vice-president and manager of Kodak in Hawaii, founded a performance venue that entertained tourists for over 65 years. Hula was incorporated into the native culture, though, the way in which it was constructed here, it barely resembled the traditional dance. Specially designed sets allowed for optimal light and the dancers performed slowly, pausing each of their movements so that the audience would have time to capture the perfect shot with their Kodak camera. This traditional dance around The Royal Hawaiian & Kapi olani Regional Park was framed as a place of entertainment and visual consumption. Later on, this representation of a romantic native paradise led the island to become a backdrop for Western tourists from America or Europe.

On Ebay, the sale of postcards capturing the dance during the 1960 s and 1970 s continues, as an untroubled nostalgic image remains. This account transfers postcards from eBay to google maps. In order to challenge the touristic gaze in the contemporary digital public space.