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Latch provides a single-line JavaScript snippet that exposes website functions such as search, add-to-cart, form submission, and navigation as WebMCP tools so AI agents can interact with them. The script runs client-side, requires no server or build step, and silently no-ops when WebMCP is not present. It also includes an optional attribution feature that captures first-touch marketing parameters, forwards them to GA4, and appends them as client_reference_id to Stripe checkout links.
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