Extra!

Extra! is a digital marketing agency based in Córdoba, Argentina, that manages five distinct brands including home solutions, candle-making supplies, software, and food. They operate as a single integrated team rather than separating community management, design, and advertising. Their approach ties organic content and Meta and Google ads campaigns directly to measurable sales outcomes.

The agency explicitly states they do not work with every industry, choosing only those where they can move the needle significantly. They will tell a potential client if a specific rubro is not a good fit during the initial conversation. This selective approach ensures they focus on brands where their integrated strategy can drive real results.

Extra! charges a minimum of USD 500 per month, with the final price adjusting based on the actual reach of the project. They offer different modalities including monthly service, continuous brand management, individual production, and one-off projects. The cost varies depending on whether the client needs a full management package or a single targeted campaign.

The process begins with a diagnosis phase where the team understands what the business currently sells and how it operates before creating any content. They then move to strategy, building a content and ad plan tied to the client's numbers rather than trends. Finally, they execute and scale by producing, publishing, measuring, and adjusting without a broken phone system.

A first-time customer should know that the first contact is a non-binding reading of their current feed, ads, and competition. The team looks at these elements to determine what would be best to start with, without selling anything immediately. Providing screenshots of their current feed or campaigns helps the team give a more accurate initial feedback.

The agency emphasizes that a brand should not be managed in pieces, such as having community management posting daily without knowing the invoice, or design being disconnected from the product. They integrate strategy, content, design, and ads into one team to ensure every post pushes a sale. If a post does not drive a sale, they do not continue with that approach.

Their services include strategy, organic content for feeds, Meta and Google ads, CRM and customer attention, branding, and audiovisual production. They also mention web development as a connected service that ensures measurement from day one. Each of these six services is executed by their own internal team rather than outsourced.

The agency manages five specific brands: Ecotronk for home solutions, Thea for candle-making supplies, Pegasuz for software, La Joyita for jewelry, and Oh!Primor for production. Each brand operates in a different industry, demonstrating their ability to handle diverse sectors under one roof. They highlight how they tailor strategies for each unique business model.

Reviewers praise the agency for their unified team approach that avoids siloed services and focuses on measurable sales rather than just likes or reach. Some users note the effectiveness of tying organic content to paid media for concrete results. The integrated model is frequently mentioned as a key strength in their service delivery.

Some reviewers complain about the need for clear communication regarding the diagnosis phase, as clients want to understand the specific steps before committing. There is also feedback about the importance of having a structured process to avoid a 'broken phone' situation during execution. Clients value the transparency in how the team measures and adjusts campaigns.

To get started, clients can contact the agency via the provided phone number or through their website contact form. They accept messages via WhatsApp or email to begin the initial reading and diagnosis. The first step involves sending information about the brand, current efforts, and desired changes to start the conversation.

The agency's website states that they do not sell anything in the first contact, focusing instead on a collaborative diagnosis. They emphasize that the first reading is concrete and without commitment, allowing clients to assess fit before proceeding. This approach helps set realistic expectations for the partnership from the very beginning.

The business's own website highlights that they use a single team for all aspects of marketing, from strategy to execution. They mention that if a post does not push a sale, it is not part of their strategy. This focus on sales-driven results is a core feature of their service offering.

The official website of Extra! is extramarketing.com.ar.

On Trustburn, Extra! has a rating of 4.2 out of 5 based on 5 reviews.