About Tubular labs
Tubular Labs: Revolutionizing Social Video Analytics
In today's digital age, social media has become an integral part of our lives. With the rise of video content on social media platforms, it has become increasingly important for businesses to understand how their videos are performing and what resonates with their audience. This is where Tubular Labs comes in.
Tubular Labs is a leading social video analytics company that helps businesses identify what is remarkably relevant in social video by tracking shifting values, interests and consumer behaviors globally. The company was founded in 2012 by Rob Gabel and Allison Stern with the aim of providing insights into the world of online video.
With its cutting-edge technology, Tubular Labs provides businesses with a comprehensive view of their online presence across various platforms such as YouTube, Facebook, Instagram and Twitter. The platform offers real-time data analysis that enables companies to make informed decisions about their content strategy.
One of the key features that sets Tubular apart from other analytics tools is its ability to track engagement metrics beyond just views and likes. It provides insights into audience retention rates, average watch time per view and even sentiment analysis which helps brands understand how viewers feel about their content.
Tubular also offers competitive intelligence which allows businesses to benchmark themselves against competitors within their industry. This feature enables companies to identify gaps in their content strategy and make necessary adjustments to stay ahead of the competition.
Another unique aspect of Tubular's platform is its influencer marketing capabilities. With influencer marketing becoming an increasingly popular way for brands to reach new audiences, Tubular's platform allows companies to identify influencers who align with their brand values and have a strong following on social media platforms.
The company has worked with some big names such as Buzzfeed, ViacomCBS Networks International (VCNI), NBCUniversal Media LLC., Warner Bros., Mattel Inc., Hasbro Inc., Lego Group among others helping them optimize performance across all major digital video platforms including YouTube & Facebook Video.
In conclusion,Tubular Labs' innovative approach towards analyzing social video data has made it one of the most sought-after analytics tools for businesses looking to improve their online presence through effective content strategies.Tublar labs continues revolutionizing Social Video Analytics by providing actionable insights that help brands create engaging videos that resonate well with audiences globally while staying ahead in this ever-evolving digital landscape!