Triggerise

Triggerise: Connecting Smart Insights and Proactive Tech to Trigger Change for Good

Triggerise is a company that is dedicated to making a positive impact on the world. They believe that by connecting smart insights and proactive technology, they can trigger change for good. Their mission is to empower people in developing countries with the tools they need to improve their lives.

The company was founded in 2014 by Bas Hoefman, who saw an opportunity to use technology to help people living in poverty. He realized that many of the existing solutions were not effective because they did not take into account the unique challenges faced by people living in developing countries.

Triggerise's approach is based on three key principles: understanding local context, using data-driven insights, and leveraging technology. By combining these elements, they are able to create innovative solutions that address real-world problems.

One of Triggerise's flagship products is called "Smile." This mobile app uses behavioral economics principles to incentivize users to adopt healthy behaviors such as exercising regularly or quitting smoking. Users earn points for completing these activities, which can be redeemed for rewards such as airtime or discounts on products.

Another product offered by Triggerise is called "Lifeline." This platform provides health information and support services via SMS messages. Users can receive reminders about appointments or medication schedules, as well as access educational content about topics such as family planning or HIV prevention.

In addition to these products, Triggerise also offers consulting services for organizations looking to implement similar solutions in their own communities. They work closely with clients to understand their needs and develop customized strategies that are tailored specifically for them.

One of the things that sets Triggerise apart from other companies working in this space is their focus on impact measurement. They use rigorous evaluation methods such as randomized controlled trials (RCTs) to assess the effectiveness of their interventions. This allows them not only to demonstrate impact but also identify areas where improvements can be made.

Triggerise has already made a significant impact in the communities where they work. For example, a study conducted in Kenya found that Smile users were more likely to exercise regularly and had lower rates of smoking compared to non-users. In addition, Lifeline has been shown to improve adherence to medication regimens among HIV-positive patients.

Looking ahead, Triggerise is committed to continuing their work and expanding their reach. They believe that by harnessing the power of technology and data-driven insights, they can create lasting change for millions of people around the world.

In conclusion, Triggerise is a company that is making a real difference in the world. Their innovative solutions are helping people living in poverty lead healthier and more productive lives. By combining smart insights with proactive technology, they are triggering change for good – one person at a time.