About Hsmai
Hsmai: The Leading Advocate for Intelligent and Sustainable Hotel Revenue Growth
The Hospitality Sales and Marketing Association International (HSMAI) is a global organization committed to growing business for hotels and their partners. With a mission to drive revenue growth, HSMAI is the industry's leading advocate for intelligent, sustainable hotel revenue growth. The association provides hotel professionals and their partners with the tools, insights, and expertise they need to succeed in today's competitive hospitality landscape.
Founded in 1927, HSMAI has been at the forefront of hospitality sales and marketing for over 90 years. Today, the organization boasts more than 7,000 members from around the world who represent all segments of the hospitality industry. From hotel owners and operators to travel agents and technology providers, HSMAI brings together a diverse community of professionals who share a common goal: driving revenue growth through innovative sales and marketing strategies.
At its core, HSMAI is dedicated to helping its members stay ahead of the curve when it comes to industry trends and best practices. Through its extensive network of resources – including research reports, educational programs, networking events, webinars, publications – HSMAI provides members with access to cutting-edge insights that can help them make informed decisions about their businesses.
One key area where HSMAI excels is in providing education opportunities that are tailored specifically to the needs of hospitality professionals. Whether you're looking to improve your skills in digital marketing or learn more about emerging trends like artificial intelligence or blockchain technology – there's an educational program offered by HSMAI that can help you stay up-to-date on all things related to hotel sales & marketing.
Another important aspect of what makes Hsmai unique is its commitment towards sustainability within the hospitality industry. As consumers become increasingly aware of environmental issues such as climate change & plastic pollution - hotels have had no choice but adapt accordingly if they want remain relevant within this new era where sustainability matters more than ever before! Hsmai recognizes this shift towards eco-friendly practices as an opportunity rather than a challenge - by promoting sustainable tourism practices among its members through initiatives such as "Green Key" certification program which recognizes hotels that meet certain environmental standards.
In addition to providing valuable resources for individual members,Hsmai also serves as an advocate on behalf of entire hospitality industry when it comes policy-making decisions affecting our sector . By working closely with government officials at both local & national levels ,Hsmai helps ensure that policies are put into place which support sustainable tourism development while also promoting economic growth within our communities .
Overall,Hsmai plays an essential role in shaping future direction not just for individual businesses but entire industries . By bringing together experts from across various sectors ,it creates opportunities collaboration innovation which ultimately leads better outcomes everyone involved!