About Editorial Aguilar
Editorial Aguilar: A Leading Publisher in the Spanish Language
Editorial Aguilar is a renowned publishing house that has been operating for over 50 years. It is part of Penguin Random House Grupo Editorial, which is the Spanish language division of the international publishing company, Penguin Random House. The company has established itself as a leading publisher in the Spanish-speaking world and has published numerous bestsellers across various genres.
History and Background
Editorial Aguilar was founded in 1960 by Manuel Aguilar, who had previously worked at another publishing house. The company started as an independent publisher but was later acquired by Santillana Ediciones Generales in 1997. In 2014, Santillana sold its trade book business to Penguin Random House Grupo Editorial, which included Editorial Aguilar.
Since then, Editorial Aguilar has continued to publish high-quality books across various genres such as fiction, non-fiction, children's books and educational materials. The company's mission is to promote reading and provide readers with access to diverse voices and perspectives.
Publishing Philosophy
Editorial Aguilar believes that books have the power to change lives and shape society. As such, they are committed to publishing works that challenge conventional thinking and inspire readers to think critically about their world.
The company also values diversity and inclusivity in its publications. They strive to publish works from authors of different backgrounds and cultures so that readers can gain a broader understanding of the world around them.
Genres Published
Editorial Aguilar publishes books across various genres such as fiction, non-fiction, children's literature and educational materials.
Fiction: The company publishes novels from both established authors like Isabel Allende (La Casa de los Espíritus) or Gabriel García Márquez (Cien años de soledad), as well as emerging writers like María Dueñas (El tiempo entre costuras) or Javier Castillo (El día que se perdió la cordura).
Non-Fiction: Editorial Aguliar also publishes non-fiction works on topics ranging from history (La Guerra Civil española contada para escépticos) or science (Sapiens: De animales a dioses)to self-help guides on personal growth or business management.
Children's Literature: For younger audiences there are picture books like El monstruo de colores by Anna Llenas or chapter books like La Isla del Tesoro by Robert Louis Stevenson adapted for young readers.
Educational Materials: Finally Educational materials include textbooks for primary school students up through university level courses covering subjects including mathemathics , languages , social sciences among others .
Marketing Strategy
To reach its target audience effectively , Editorial Aguliar uses several marketing strategies . One strategy involves partnering with bookstores throughout Spain where they hold events featuring their authors . They also use social media platforms such as Facebook , Twitter , Instagram among others where they share information about new releases , author interviews etc . Additionally they have an online store where customers can purchase their titles directly .
Conclusion
In conclusion editorial aguilar stands out among other publishers due it´s long history of quality publications across multiple genres . Their commitment towards promoting diversity & inclusivity along with their marketing strategies make them one of the most successful publishers not only within Spain but throughout Latin America too .