About Edison research
Edison Research: Providing Strategic Market Research and Exit Polling Services Worldwide
Edison Research is a leading market research firm that specializes in providing strategic information for businesses and media organizations worldwide. With over 25 years of experience, the company has established itself as a trusted source of data-driven insights that help clients make informed decisions.
The company's core services include market research and exit polling, which are designed to provide clients with a comprehensive understanding of their target audience. Edison Research uses a variety of methodologies to collect data, including online surveys, telephone interviews, focus groups, and in-person interviews.
One of the key strengths of Edison Research is its ability to conduct exit polling during major elections. The company has been involved in every U.S. presidential election since 2004 and has also conducted exit polls for major international elections. This expertise has made Edison Research an invaluable resource for media organizations looking to report on election results accurately.
In addition to its work in politics, Edison Research also provides market research services across various industries such as healthcare, finance, technology among others. The company's team consists of experienced researchers who have deep knowledge about different sectors they work with.
Edison Research's approach is highly customized based on each client's unique needs. The team works closely with clients to understand their goals and objectives before designing a research plan that will deliver actionable insights.
The company prides itself on its commitment to quality data collection methods that ensure accuracy and reliability. All surveys are conducted using best practices recommended by industry associations such as the American Association for Public Opinion Research (AAPOR).
Another strength of Edison Research is its ability to analyze complex data sets quickly using advanced statistical techniques like regression analysis or factor analysis among others . This allows the team to identify patterns or trends within large datasets efficiently.
Overall, Edison Research is an excellent choice for businesses or media organizations looking for reliable market research services worldwide . With its extensive experience conducting exit polls during major elections combined with expertise across various industries , it can provide valuable insights into any target audience you may be interested in learning more about .