About Canadian Tire Corporation, Limited
Canadian Tire Corporation, Limited: A Retail Giant in Canada
Canadian Tire Corporation, Limited is a Canadian retail company that has been serving Canadians for over 90 years. The company was founded in 1922 by John William Billes and Alfred Jackson Billes in Toronto, Ontario. Today, Canadian Tire is one of the largest retailers in Canada with over 1,700 retail and gasoline outlets across the country.
The company's mission is to provide customers with everything they need for their everyday life at affordable prices. Canadian Tire offers a wide range of products including automotive parts and accessories, sports equipment, home appliances and electronics, hardware and tools, outdoor living essentials as well as clothing and footwear.
Values
At Canadian Tire Corporation Limited values are an integral part of their culture. They believe that their values define who they are as a company. Their core values include:
1) Customer Focus: They put customers first by providing them with quality products at affordable prices.
2) Respect: They treat everyone with respect regardless of their position or background.
3) Integrity: They act ethically and honestly in all aspects of their business operations.
4) Innovation: They strive to be innovative by continuously improving their products and services to meet customer needs.
5) Teamwork: They work together collaboratively to achieve common goals.
Culture
Canadian Tire has a unique culture that fosters teamwork among employees while promoting individual growth. The company encourages its employees to take ownership of their work while providing them with opportunities for career advancement through training programs such as the Jumpstart program which helps employees develop leadership skills.
Brands
Canadian Tire owns several brands including:
1) Mastercraft - A brand that specializes in power tools such as drills, saws etc.
2) MotoMaster - A brand that specializes in automotive parts.
3) Canvas - A brand that offers home decor items such as furniture etc.
4) Woods - An outdoor gear brand offering camping equipment like tents etc.
5) NOMA - An electrical appliance brand offering lighting solutions like bulbs etc.
6) Helly Hansen- A clothing line specializing in outdoor wear
7 ) Paderno- Kitchenware line
Innovation
Canadian tire corporation limited has always been at the forefront when it comes to innovation. In recent years they have invested heavily into digital transformation initiatives aimed at enhancing customer experience both online & offline . Some examples include:
1 ) Triangle Rewards Program- This loyalty program allows customers earn rewards points on purchases made both online & offline which can be redeemed later on future purchases
2 ) Curbside Pickup- Customers can now order online & pick up orders from designated parking spots outside stores without having to leave cars
3 ) Mobile App – Customers can use this app for shopping , browsing flyers , checking inventory levels , booking appointments for auto service & more
4 ) Cloud Computing – By leveraging cloud computing technology , canadian tire corporation limited has been able scale up its IT infrastructure quickly during peak periods like Black Friday sales
Conclusion
In conclusion , Canadian tire corporation limited is an iconic retailer known throughout Canada . With its strong focus on customer satisfaction coupled with innovative initiatives aimed enhancing customer experience both online & offline it’s no wonder why it continues remain relevant even after almost century since its inception .
corp.canadiantire.ca
