The theaters on Broadway, a lot of dazzling neon t...

The theaters on Broadway, a lot of dazzling neon tube ads, and TV-style promotional versions have become deeply symbolic of New York, reflecting Manhattan's strong urban character. Times Square is the only area in the city that requires owners to hang a dazzling publicity board in the planning decree. The density of Times Square's promotional edition is comparable to Las Vegas.

The Times Square Alliance (formerly known as Times Square Business Improvement District, BID) was established in 1992 to improve the business and sanitation environment in the area by uniting the power of local businesses . Times Square has now become a hotspot for tourists, including live broadcasts of the ABC show Good Morning America, Toys R Us and Hershey's Chocolate Stores, various exotic gourmet restaurants, and a Movie theater. Times Square has also attracted large-scale financial, publishing, and media companies to set up headquarters in the district. The large number of policemen stationed has improved local law and order. Times Square, which has been reborn, is undoubtedly safer and more acceptable. However, some people claim that the area has lost its original light and has been purified into a "Disney-like" square.