Not a fan-friendly place like Texas Motor Speedway...

Not a fan-friendly place like Texas Motor Speedway. COTA charges $9+ for beer (and there's never a line...I wonder why). Parking is crazy expensive. Signage for finding shuttles and such is absent. You never know until you get there whether there will be shuttles, which entrances/stands will be open, etc. Need more communication and some fan-friendly features. The racing is good, though.