Beautiful department store, an iconic London landm...

Beautiful department store, an iconic London landmark. However the service could be better. I had different experiences, very professional friendly service in men's Hugo Boss concession department and very poor service in swimwear, especially very unprofessional service from Alana. Make sure when you buy clothes that a white Selfridge tags are not removed by sales assistant, as in this case you won't be able to get a replacement and prove that you bought it there even with a receipt.