We recently received our first order from Blue Apr...

We recently received our first order from Blue Apron. The following two meals were sent in one box: Country fried steak with potatoes and green beans. Alaskan Pollock with rice and broccoli. The instructions are detailed nicely, but the meals are rather time consuming to make. My expectations on receiving this type of service was based on convenience. The Country fried steak meal instructions say to flavor items with salt and pepper. The instructions also say to cook certain items using olive oil. Salt, pepper, and olive oil were not with the provided ingredients. I expected everything required to prepare the meal(s) be included. I would also like to address my concern with the shipping. Steak, fish, milk and egg were all sent in a cardboard box, internally lined with a foil insulation. In the bottom of the box lie a ice pack the was partially melted. I was home at the time of delivery (Fed Ex) therefore it did not sit in the outdoor elements long. If the box sat outside for any duration of time on a hot day, I suspect most perishable items would spoil. I like the vision of this service, unfortunately they over looked many important details regarding health and convenience to their customer base.