About Verizon media
Verizon Media: Connecting People to Their Passions
Verizon Media, formerly known as Yahoo, is a global media and technology company that connects people to their passions. With a reach of almost a billion people worldwide, Verizon Media brings individuals closer to what they love through its various platforms and services.
Founded in 1994 by Jerry Yang and David Filo, Yahoo started as a directory of websites before evolving into one of the most popular search engines on the internet. Over time, Yahoo expanded its offerings to include email services, news articles, finance information, sports updates, and more. In 2017, Verizon Communications acquired Yahoo's core internet business for $4.48 billion and merged it with AOL to form Verizon Media.
Today, Verizon Media operates under several brands such as Yahoo News, HuffPost (formerly The Huffington Post), TechCrunch (a leading technology news website), Engadget (a website that covers consumer electronics), RYOT (an immersive media company), among others. These brands provide users with access to high-quality content across various topics such as news & politics, entertainment & lifestyle, sports & fitness.
One of the key strengths of Verizon Media is its ability to leverage data-driven insights from its vast user base. Through advanced analytics tools and machine learning algorithms powered by artificial intelligence (AI), Verizon Media can deliver personalized content experiences tailored specifically for each user's interests and preferences.
For advertisers looking to reach their target audience effectively at scale across multiple channels including display advertising on desktops or mobile devices or video ads on social media platforms like Facebook or Instagram - Verizon Media offers an array of solutions designed for maximum impact.
Verizon Media's ad platform provides advertisers with access to over 900 million unique monthly visitors across all devices globally through programmatic buying capabilities that enable them to target specific audiences based on demographics like age range or location while also providing real-time reporting metrics so they can track campaign performance in real-time.
In addition to advertising solutions for businesses large and small alike - whether you're an enterprise-level brand looking for sophisticated targeting capabilities or a small business owner seeking affordable options - there are also opportunities available through partnerships with publishers who want access not only distribution but also monetization opportunities via sponsored content campaigns run by our team at RYOT Studio which specializes in creating branded content experiences that resonate deeply with audiences while driving measurable results for clients' businesses.
Overall if you're looking for ways connect your brand message directly into consumers' lives then look no further than Verzion media!