Streetlight data

Streetlight Data: Revolutionizing Transportation Planning with Big Data Analytics

Transportation planning, engineering, and modeling have always been challenging tasks for urban planners and policymakers. The traditional methods of data collection and analysis are time-consuming, expensive, and often fail to provide accurate insights into the travel patterns of people. However, with the advent of Big Data analytics, transportation planning has become more efficient and effective than ever before. Streetlight Data is a leading provider of transportation analytics that helps cities and businesses make informed decisions based on real-world travel patterns.

Founded in 2013 by Laura Schewel, Streetlight Data is headquartered in San Francisco Bay Area. The company's mission is to make it easy for transportation planners to put Big Data to work by providing them with actionable insights into how people move around their cities. Streetlight's web platform leverages mobile device data from millions of users across North America to deliver real-time information on travel behavior.

Streetlight's platform offers a range of features that enable users to analyze travel patterns at different levels of granularity. Users can access data on individual trips or aggregate data at the neighborhood or city level. The platform also provides tools for visualizing data through maps, charts, and graphs.

One key advantage of Streetlight's platform is its ability to provide near-real-time insights into travel behavior. Traditional methods such as surveys or traffic counts can take weeks or months to complete but Streetlight's platform delivers results within hours or days.

Another advantage is the breadth and depth of data available through the platform. With millions of mobile devices contributing data points every day, Streetlight has one of the largest datasets available for transportation analytics in North America.

Streetlight's customers include government agencies such as state departments of transportation (DOTs), metropolitan planning organizations (MPOs), transit agencies as well as private sector clients such as real estate developers and retailers who need insights into customer behavior.

For example, DOTs use Streetlight's platform to identify congestion hotspots on highways or intersections where accidents are more likely to occur so they can prioritize infrastructure investments accordingly. MPOs use it for long-range planning purposes such as identifying areas where new transit services may be needed based on changing demographics or land-use patterns.

Real estate developers use it for site selection purposes by analyzing how people move around different neighborhoods while retailers use it for understanding customer behavior such as which stores are most frequently visited during certain times of day.

In addition to its web-based platform offerings, StreetLight also provides consulting services that help clients interpret their results from using its software tools effectively.

Overall, StreetLight Data has revolutionized transportation planning by making it easier than ever before for urban planners and policymakers alike access accurate information about how people move around their cities in real-time using big-data analytics technology solutions that deliver actionable insights quickly without breaking budgets!