About Smart design
Smart Design: A Strategic Design Company that Helps People Live Better and Work Smarter
Smart Design is a strategic design company that has been helping people live better and work smarter for over 40 years. The company was founded in 1980 by Davin Stowell, who had a vision to create products and experiences that would make people's lives easier, more enjoyable, and more productive.
Over the years, Smart Design has grown into a global design firm with offices in New York City, San Francisco, and London. The company's team of designers, engineers, strategists, and researchers work together to create innovative solutions for clients across various industries.
At Smart Design, the focus is on creating products and experiences that are not only aesthetically pleasing but also functional. The team believes that good design should be accessible to everyone regardless of their background or income level. This philosophy has led them to work on projects ranging from medical devices to consumer electronics.
One of the key strengths of Smart Design is its ability to understand the needs of its clients' customers. By conducting extensive research into user behavior and preferences, the team can develop products that meet their needs while also exceeding their expectations.
The company's portfolio includes some notable projects such as OXO Good Grips kitchen tools which revolutionized kitchen utensils with ergonomic designs; Fitbit fitness trackers which helped millions track their health goals; PepsiCo’s Tostitos Scoops! chips packaging redesign which increased sales by 12%; Samsung Galaxy S6 Edge smartphone which won multiple awards for its innovative curved screen design; among others.
Smart Design's approach is rooted in collaboration with clients throughout every stage of the project from ideation through prototyping until final product launch. This ensures that all stakeholders are aligned on project goals while keeping an eye on budget constraints.
In addition to product design services offered by Smart Design they also offer experience strategy services where they help companies identify opportunities for growth through customer insights analysis & mapping out customer journeys across touchpoints (online & offline). They use this information along with market trends analysis & competitive landscape research to develop strategies aimed at improving customer satisfaction levels leading towards business growth.
Another area where Smart Design excels is sustainability-focused innovation. They believe it’s important for businesses today not only think about profits but also consider environmental impact when designing new products or services. Their sustainable innovation approach involves using eco-friendly materials wherever possible while reducing waste during production processes without compromising quality or functionality.
Overall Smart Designs’ mission statement “We bring powerful products and experiences to the world” speaks volumes about what they stand for as a strategic design firm focused on delivering value-driven solutions aimed at making people’s lives better while helping businesses grow sustainably.
In conclusion,
Smart Designs’ reputation as one of the world’s leading strategic design firms speaks volumes about its commitment towards delivering value-driven solutions aimed at making people’s lives better while helping businesses grow sustainably.
Their focus on accessibility combined with extensive user research helps them create innovative designs tailored specifically towards meeting users' needs.
Their experience strategy service offering helps companies identify opportunities for growth through customer insights analysis & mapping out customer journeys across touchpoints (online & offline).
Finally their sustainable innovation approach shows how committed they are towards creating eco-friendly designs without compromising quality or functionality.
If you're looking for a partner who can help you take your business forward through smart product development strategies then look no further than Smart Designs!