About Sito mobile
Sito Mobile: Revolutionizing Data-Driven Solutions for Global Brands
In today's digital age, data is the new currency. Companies that can harness the power of data and turn it into actionable insights have a significant advantage over their competitors. Sito Mobile is one such company that has been at the forefront of transforming data into deep insights that power media and research-driven solutions for some of the world's biggest brands.
Founded in 2012, Sito Mobile has quickly established itself as a leader in location-based advertising and mobile engagement solutions. The company's proprietary technology platform leverages real-time location data to deliver personalized content to consumers on their mobile devices. This allows brands to engage with their target audience in a more meaningful way, resulting in higher conversion rates and increased customer loyalty.
Sito Mobile's suite of products includes Sito Audience, which helps brands identify and target specific audiences based on their location history; Sito Insight, which provides real-time analytics and reporting on consumer behavior; and Sito Studio, which enables brands to create custom campaigns using rich media formats such as video, audio, and interactive ads.
One of the key strengths of Sito Mobile is its ability to integrate multiple sources of data into its platform. This includes first-party data from clients' own CRM systems as well as third-party data from partners such as Nielsen Catalina Solutions. By combining these different datasets with real-time location information, Sito Mobile can provide a more comprehensive view of consumer behavior across different channels.
Another area where Sito Mobile excels is in its research capabilities. The company has a team of experienced researchers who use advanced statistical models to analyze large datasets and uncover hidden patterns or trends. This allows them to provide valuable insights into consumer behavior that can inform marketing strategies or product development initiatives.
Sito Mobile's client roster includes some of the biggest names in retail, automotive, hospitality, healthcare, and other industries. These include companies like Walmart, Ford Motor Company, Hilton Worldwide Holdings Inc., Walgreens Boots Alliance Inc., among others.
The success stories are numerous - for example:
- A leading retailer used SITO Audience targeting capabilities combined with dynamic creative optimization (DCO) technology resulting in an increase by 200%+ CTRs.
- A major automotive brand used our Location-Based Advertising solution driving over 1 million visits per month.
- A global hotel chain utilized our Location-Based Advertising solution driving over $10M+ revenue annually.
In addition to its core offerings around mobile engagement solutions & research services - recently we have launched additional products including:
1) Ad Placement Quality Index (APQI): APQI measures ad placement quality across all digital channels including social media platforms like Facebook & Instagram – providing advertisers with transparency around where their ads are being placed online so they can ensure they’re reaching consumers effectively while avoiding fraudulent activity or inappropriate content placements
2) Ad Verification Suite: Our Ad Verification Suite provides advertisers with tools needed for ensuring brand safety by monitoring ad placements across all digital channels – helping them avoid fraudulent activity or inappropriate content placements while also providing transparency around where ads are being placed online so they can ensure they’re reaching consumers effectively.
Overall - what sets us apart from other players within this space?
Firstly - our focus on delivering high-quality results through innovative technology & advanced analytics capabilities combined with deep industry expertise makes us stand out amongst competitors who may not have these same resources available internally.
Secondly - we pride ourselves on being able to offer customized solutions tailored specifically towards each client’s unique needs rather than taking a one-size-fits-all approach like many others do within this space.
In conclusion - if you're looking for an innovative partner who understands how important it is today more than ever before when it comes down leveraging big-data analytics coupled together alongside cutting-edge technologies then look no further than "SITO MOBILE".