About Savvy shopkeeper
Savvy Shopkeeper: Helping Retailers Work Less and Profit More
Savvy Shopkeeper is a company founded by Kathy Cruz, a retail coach, store owner, and host of the Savvy Shopkeeper Retail Podcast. The company's mission is to help retailers work less and profit more by providing them with the tools, resources, and support they need to succeed in today's competitive retail landscape.
Kathy Cruz has over 20 years of experience in the retail industry. She started her career as a sales associate at a local boutique before working her way up to become a store manager. In 2015, she opened her own brick-and-mortar store called Paperie & Co., which specializes in stationery and gift items.
Through her experience as a retailer, Kathy realized that many small business owners struggle with managing their stores effectively. They often work long hours without seeing significant profits or growth. This inspired her to start Savvy Shopkeeper as a way to share her knowledge and expertise with other retailers.
Savvy Shopkeeper offers various services designed to help retailers improve their businesses. These include one-on-one coaching sessions, group coaching programs, online courses, webinars, workshops, and more. The company also has an active Facebook community where members can connect with each other for support and advice.
One of the most popular offerings from Savvy Shopkeeper is its podcast series. The Savvy Shopkeeper Retail Podcast features interviews with successful retailers who share their insights on topics such as marketing strategies, inventory management techniques, customer service tips, social media tactics and much more.
The podcast has gained popularity among small business owners because it provides practical advice that can be implemented immediately into their businesses. It also helps them stay up-to-date on industry trends so they can make informed decisions about how to grow their businesses.
Another key aspect of Savvy Shopkeeper's approach is its focus on profitability rather than just revenue growth. Kathy believes that many retailers focus too much on increasing sales without paying enough attention to their profit margins. She teaches her clients how to analyze their financials, set realistic goals, and make strategic decisions that will lead to long-term success.
Savvy Shopkeeper has helped numerous retailers achieve significant growth and profitability. Clients have reported increased sales, improved customer satisfaction, reduced stress levels, and more time for themselves outside of work.
In conclusion, Savvy Shopkeeper is a valuable resource for any retailer looking to improve their business. With its comprehensive range of services and expert guidance from Kathy Cruz, small business owners can gain the knowledge and skills they need to succeed in today's competitive retail landscape. Whether you're just starting out or looking to take your business to the next level, Savvy Shopkeeper can help you work less and profit more.