About Ogilvy argentina
Ogilvy Argentina: A Creative Gateway to Making Brands Matter in a Complex World
In today's fast-paced and hyper-connected world, it's becoming increasingly challenging for brands to stand out and make an impact. With so much noise and competition, it takes more than just a good product or service to capture the attention of consumers and build lasting relationships with them. That's where Ogilvy Argentina comes in - as a creative gateway that helps brands navigate the complexities of modern marketing and connect with their audiences in meaningful ways.
Founded in 1948 by David Ogilvy, one of the most influential advertising executives of all time, Ogilvy has grown into a global network of creative agencies that operate across multiple disciplines, including advertising, branding, digital marketing, public relations, social media management, and more. With over 130 offices in 83 countries around the world and a team of over 10,000 professionals who are passionate about creativity and innovation, Ogilvy is well-positioned to help brands succeed in today's dynamic marketplace.
Ogilvy Argentina is one of the leading agencies within this network. Based in Buenos Aires but serving clients throughout Latin America and beyond, Ogilvy Argentina has built a reputation for excellence in creativity, strategy development, executional excellence across all channels (traditional & digital), data-driven insights & analytics capabilities as well as deep understanding on consumer behavior.
At its core lies an unwavering commitment to putting people first - both clients' customers as well as its own employees. By focusing on human insights that drive behavior change rather than just selling products or services through traditional advertising methods; they create campaigns that resonate with people on an emotional level while also delivering measurable results for their clients.
One example is their work with Coca-Cola during the FIFA World Cup 2018 campaign "Coca-Cola en tu Casa" which aimed at bringing fans closer together despite being physically apart due to COVID-19 restrictions. The campaign was a huge success, generating over 1.5 million interactions on social media and helping Coca-Cola to strengthen its brand image as a company that cares about its customers.
Another example is their work with the Argentine Ministry of Health during the COVID-19 pandemic, where they developed an innovative digital platform called "Cuidar" that allowed citizens to access information and resources related to the virus while also providing real-time data insights for policymakers. This project demonstrated Ogilvy Argentina's ability to leverage technology and creativity in service of a greater good.
Overall, Ogilvy Argentina is much more than just an advertising agency - it's a strategic partner that helps brands navigate the complexities of modern marketing and connect with their audiences in meaningful ways. With its deep expertise across multiple disciplines, commitment to human insights, and passion for creativity & innovation; it's no wonder why so many leading brands trust Ogilvy Argentina with their most important marketing challenges.
In conclusion, if you're looking for a creative gateway that can help your brand stand out in today's complex world; look no further than Ogilvy Argentina!