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About LaunchLine

LaunchLine provides a white-label AI client onboarding and support product called Vela for POS value-added resellers (VARs) and independent software vendors (ISVs). Vela communicates with end clients by voice, chat, and text under the partner's brand, handling Tier 1 support tickets, onboarding, and training on a 24/7 basis. The offering is structured as either a rebranded revenue line for VARs or a platform partnership for ISVs that can deploy the service under their own brand or through their channel. LaunchLine is built by Advanced Business Computing, holds an active RSPA membership, and focuses on the point-of-sale industry.