About Img college
Img College: Unlocking the Value of College Sports and Live Events
Img College, formerly known as LEARFIELD, is a leading sports marketing company that specializes in connecting universities, venues, brands, and fans through college sports and live events. With over 50 years of experience in the industry, Img College has established itself as a trusted partner for colleges and universities across the United States.
At Img College, we believe that college sports are more than just games. They are an integral part of campus life that brings together students, alumni, faculty members, and local communities. Our mission is to help our partners unlock the full potential of their athletic programs by providing them with innovative solutions that enhance fan engagement and generate revenue.
One of our core strengths is our ability to create customized marketing strategies for each of our partners. We understand that every university has unique needs and goals when it comes to their athletic programs. That's why we work closely with them to develop tailored solutions that align with their brand values and objectives.
Our services include sponsorship sales, multimedia rights management, licensing & merchandising programs management , ticket sales & operations , digital media & content creation , event production & management , hospitality & VIP experiences , branding & naming rights consulting . By leveraging these services effectively we help universities maximize revenue streams from athletics while also enhancing fan experiences at games.
We have a team of experienced professionals who are passionate about college sports and dedicated to delivering results for our partners. Our team includes experts in sponsorship sales who have deep relationships with national brands across various industries such as banking/finance companies like Wells Fargo or Capital One; insurance companies like State Farm or Allstate; beverage companies like Coca-Cola or PepsiCo; automotive manufacturers like Ford or Chevrolet; technology firms like Microsoft or Apple among others .
We also have specialists in digital media who create engaging content for social media platforms such as Facebook,Twitter Instagram etc., video production teams who produce high-quality videos highlighting key moments from games/events which can be used on websites/social media channels etc., event producers who manage logistics related to game-day operations including parking arrangements security measures etc., hospitality managers responsible for creating memorable VIP experiences during events/games among others .
At Img College we pride ourselves on being at the forefront of innovation when it comes to college sports marketing . We constantly explore new technologies trends emerging within this space so we can provide cutting-edge solutions for our clients/partners . For example one recent innovation was virtual reality (VR) technology which allows fans unable attend games physically due distance/time constraints watch live streams using VR headsets giving them immersive experience feeling they're actually present stadium/arena .
In conclusion Img College is your go-to partner if you want unlock value from your university's athletic program while enhancing fan engagement/experience . With over 50 years' experience working with colleges/universities across US combined expertise talented professionals passionate about what they do there no better choice than us!