About Ice portal
IcePortal: The Ultimate Solution for Global Distribution and Visual Content Management
In today's digital age, the importance of visual content cannot be overstated. It is a crucial element in attracting and engaging potential customers, especially in the travel industry. This is where IcePortal comes in - a global distribution one-stop-shop that offers a sophisticated content distribution and management system to help businesses take control of their visuals and convert more bookings.
IcePortal is part of Shiji Group, a leading provider of technology solutions for the hospitality, food service, retail, and entertainment industries. With over 20 years of experience in the industry, Shiji has established itself as a trusted partner for businesses looking to streamline their operations and enhance their customer experience.
So what exactly does IcePortal offer? Let's take a closer look at some of its key features:
Visual Content Management
IcePortal's visual content management system allows businesses to easily upload and manage their visual assets such as photos, videos, 360-degree virtual tours, floor plans etc. These assets can then be distributed across multiple channels including online travel agencies (OTAs), global distribution systems (GDSs), metasearch engines (MSEs), social media platforms etc., ensuring maximum visibility for your brand.
Distribution Network
With over 11 million unique visitors per month across its network of partners including Expedia Group, Booking.com, TripAdvisor etc., IcePortal provides unparalleled reach for your visual content. Its direct connections with major OTAs also ensure that your visuals are displayed accurately and consistently across all channels.
Analytics & Reporting
IcePortal's analytics dashboard provides real-time insights into how your visuals are performing across different channels. You can track metrics such as views, clicks-through rates (CTR), engagement rates etc., allowing you to optimize your visuals for maximum impact.
Content Creation Services
If you don't have the resources or expertise to create high-quality visual content yourself, IcePortal offers professional photography/videography services through its network of certified partners. This ensures that you have access to top-notch visuals that showcase your property/destination in the best possible light.
Integration with PMS/CRS Systems
For hotels looking to streamline their operations further, IcePortal integrates seamlessly with property management systems (PMS) or central reservation systems (CRS). This means that any updates made on these systems automatically reflect on IcePortal's platform too - saving time and reducing errors.
In summary,
Ice Portal is an all-in-one solution designed specifically for businesses operating within the travel industry who want complete control over their visual assets while maximizing exposure through various online channels.
With its user-friendly interface coupled with powerful features like analytics reporting tools integration capabilities itโs no wonder why so many companies trust this platform.
Whether you're an independent hotelier or part of a large chain group; whether you're looking to increase bookings from OTAs or drive traffic directly from social media platforms; whether you need help creating high-quality visuals or managing existing ones - Ice Portal has got you covered!