About Hedna (hotel electronic distribution network association)
Hedna (Hotel Electronic Distribution Network Association) is a non-profit organization that brings together industry leaders and innovators to explore and influence hotel distribution. The association was founded in 1991 with the aim of promoting the use of electronic distribution technologies in the hospitality industry.
Over the years, Hedna has grown to become a leading authority on hotel electronic distribution. The association provides a platform for members to share knowledge, best practices, and insights on emerging trends in hotel distribution. Hedna also collaborates with other organizations within the travel industry to promote innovation and growth.
Hedna's membership comprises of hotels, online travel agencies (OTAs), global distribution systems (GDSs), technology providers, consultants, and other stakeholders in the hospitality industry. Members benefit from access to exclusive research reports, educational resources, networking opportunities, and advocacy initiatives.
One of Hedna's key objectives is to promote standards for electronic data exchange between hotels and their partners. This includes developing guidelines for data security, content management, pricing strategies, inventory management among others. By promoting standardization across different platforms and channels used by hotels for distributing their products online; Hedna aims at reducing complexity while improving efficiency.
Hedna also plays an active role in shaping public policy related to hotel distribution issues such as taxation policies affecting OTAs or regulatory frameworks governing data privacy laws globally.
The association hosts several events throughout the year including conferences that bring together thought leaders from across different sectors of the hospitality industry. These events provide an opportunity for members to learn about emerging trends in technology adoption or marketing strategies that can help them stay ahead of competition while delivering exceptional guest experiences.
In conclusion; Hedna is an essential resource for anyone involved in hotel electronic distribution network associations looking forward towards exploring new ideas & innovations within this field while staying up-to-date with current trends & best practices through its various resources like research reports or educational materials available exclusively through membership benefits offered by this association.
hedna.org
