About Hasselblad
Hasselblad: A Pioneer in Digital Medium Format Cameras and Lenses
Hasselblad is a Swedish company that has been at the forefront of digital medium format cameras and lenses for over 75 years. The company was founded in 1941 by Victor Hasselblad, who was a photographer himself. He wanted to create a camera that would meet the high standards of professional photographers, and thus began his journey to create one of the most iconic camera brands in history.
Today, Hasselblad is known for its uncompromising image quality, high performance, and iconic design. The company's cameras are used by some of the world's most renowned photographers, including Annie Leibovitz, Helmut Newton, and Richard Avedon.
One of the things that sets Hasselblad apart from other camera manufacturers is its commitment to innovation. The company has always been at the forefront of technology when it comes to medium format cameras. In fact, Hasselblad was one of the first companies to introduce digital backs for medium format cameras back in 1991.
Since then, Hasselblad has continued to push boundaries with its products. In 2016, they launched their H6D-100c camera which boasts an impressive 100-megapixel sensor - making it one of the highest resolution cameras on the market today.
But it's not just about megapixels - Hasselblad also places great emphasis on color accuracy and dynamic range. Their True Focus technology ensures that images are always sharp regardless of where you focus within your frame while their Natural Color Solution (NCS) provides true-to-life colors straight out-of-camera without any need for post-processing.
In addition to their innovative products, Hasselblad also offers exceptional customer service through their global network of dealerships and support centers around the world. They understand that professional photographers rely heavily on their equipment so they offer comprehensive training programs as well as repair services should anything go wrong with your gear.
Overall, if you're looking for a top-of-the-line digital medium format camera or lens then look no further than Hasselblad. With over seven decades worth experience under their belt coupled with cutting-edge technology innovations like True Focus & NCS; this brand continues setting new benchmarks every year!
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