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About Serica

Serica is a travel-planning service that helps international visitors turn their interest in visiting China into actual trips. It addresses common barriers such as visa requirements, mobile payment setup, taxi and transit apps, language barriers, and access to local apps and VPNs. The service provides eligibility checks for visa-free transit, guided setup for Alipay and WeChat Pay, English-language configuration of DiDi and metro information, real-time two-way translation, and connectivity checklists. Serica also offers personalized itineraries built around a traveler's interests and available days. The site is currently offering early access to its product.