About Frank n. magid associates
Frank N. Magid Associates: A Consumer-Centered Business Strategy and Custom Research Company
Frank N. Magid Associates is a leading consumer-centered business strategy and custom research company that has been delivering remarkable solutions to clients for over 60 years. The company was founded by Frank N. Magid in 1957, with the aim of helping businesses understand their customers better and make informed decisions based on data-driven insights.
Today, Frank N. Magid Associates is a global firm with offices in North America, Europe, Asia-Pacific, and Latin America. The company's team of experts includes strategists, researchers, analysts, and consultants who work together to provide customized solutions that help clients achieve their business goals.
At Frank N. Magid Associates, the focus is always on the customer. The company believes that understanding consumer behavior is key to developing successful business strategies and creating products that meet customers' needs.
To achieve this goal, Frank N. Magid Associates offers a range of services including market research studies, audience analysis reports, brand strategy consulting services as well as digital media consulting services.
Market Research Studies
Frank N. Magid Associates conducts market research studies across various industries such as media & entertainment; technology & telecommunications; healthcare; financial services; retail & e-commerce among others.
The company uses both qualitative and quantitative research methods to gather data from consumers about their attitudes towards products or services offered by its clients or competitors in the market.
Qualitative research methods include focus groups discussions where participants are asked open-ended questions about their experiences with certain products or brands while quantitative methods involve surveys where participants are asked closed-ended questions about specific aspects of a product or service such as price points or features they find most appealing.
Audience Analysis Reports
Frank N.Magid associates also provides audience analysis reports which help businesses understand who their target audience is so they can tailor marketing messages accordingly.
These reports provide insights into demographic information such as age range gender income level education level among other factors which can be used to create targeted advertising campaigns for specific audiences based on these characteristics alone!
Brand Strategy Consulting Services
Another service offered by Frank n.Magids associates is brand strategy consulting which helps businesses develop effective branding strategies that resonate with consumers while also differentiating them from competitors in crowded markets!
This involves conducting extensive market research studies analyzing competitor brands identifying gaps in the marketplace developing messaging platforms crafting visual identities designing logos taglines packaging materials among other things all aimed at creating an effective brand identity!
Digital Media Consulting Services
Finally,Frank n.Magids associates offers digital media consulting services aimed at helping businesses navigate through complex digital landscapes! This includes social media management search engine optimization (SEO) content creation email marketing web design development mobile app development among others all designed to help companies reach new audiences online while also engaging existing ones more effectively than ever before!
In conclusion,Frank n.Magids associates has been providing exceptional custom research solutions for over six decades now! With its team of experts spread across multiple continents,the firm has helped countless businesses gain valuable insights into consumer behavior develop effective branding strategies launch successful marketing campaigns reach new audiences online engage existing ones more effectively than ever before!
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