About Figure (previously 750 commerce)
Figure (previously 750 Commerce) is a leading ecommerce platform that specializes in providing wineries and wine retailers with the tools they need to sell their products online and in person. With Figure, businesses can easily manage their customers, tell their story, and offer a range of products through allocations, clubs, and open cart options.
One of the key features of Figure is its ability to help businesses tell their story. This is important because it allows wineries and wine retailers to differentiate themselves from competitors by highlighting what makes them unique. By using Figure's intuitive content management system (CMS), businesses can create compelling stories that resonate with customers.
Another important aspect of Figure is its customer management capabilities. With this platform, businesses can easily track customer data such as purchase history, preferences, and contact information. This information can then be used to create targeted marketing campaigns that drive sales.
In addition to these features, Figure also offers a range of ecommerce tools designed specifically for wineries and wine retailers. For example, the platform includes allocation functionality which allows businesses to offer limited quantities of high-end wines exclusively to select customers. Additionally, clubs allow businesses to offer recurring shipments or discounts on certain products which helps build customer loyalty.
Finally, Figure's open cart option provides an easy-to-use checkout process for customers who want to purchase individual bottles or cases without committing to a club membership or allocation purchase.
Overall, Figure (previously 750 Commerce) is an excellent choice for any business looking for an ecommerce solution tailored specifically for the wine industry. With its powerful content management system and customer management capabilities combined with specialized ecommerce tools like allocations and clubs - it's no wonder why so many wineries are turning towards this platform as their go-to solution!