About Fairwinds marketing
Fairwinds Marketing: Your One-Stop Shop for ADA Compliant Websites and Full Marketing Services
In today's digital age, having a website is no longer just an option but a necessity. However, not all websites are created equal. Some may look visually appealing but fail to meet the standards of accessibility for people with disabilities. This is where Fairwinds Marketing comes in.
Fairwinds Marketing is a company that specializes in providing ADA compliant websites and website remediation services. They are the leader in ADA compliance for websites, ensuring that their clients' websites are accessible to everyone regardless of their abilities.
What is ADA Compliance?
ADA stands for Americans with Disabilities Act, which was signed into law in 1990 to prohibit discrimination against individuals with disabilities. In 2010, the Department of Justice issued regulations that extended the scope of the law to include websites as places of public accommodation.
ADA compliance means ensuring that your website meets certain standards and guidelines set by the Web Content Accessibility Guidelines (WCAG). These guidelines cover various aspects such as text alternatives for non-text content, keyboard accessibility, color contrast ratio, and more.
Why Is ADA Compliance Important?
Apart from being a legal requirement, there are several reasons why businesses should prioritize making their websites accessible:
1. It expands your audience - By making your website accessible to people with disabilities such as visual impairments or hearing loss, you open up your business to a wider audience who may have otherwise been excluded.
2. It improves user experience - An accessible website benefits everyone by providing clear navigation and easy-to-read content.
3. It boosts SEO - Search engines like Google prioritize accessible websites because they provide better user experience and meet certain technical requirements.
4. It reduces legal risks - Failure to comply with ADA regulations can result in lawsuits or fines which can be costly for businesses both financially and reputation-wise.
What Does Fairwinds Marketing Offer?
Fairwinds Marketing offers comprehensive services to ensure that your website is not only ADA compliant but also visually appealing and optimized for search engines. Their services include:
1. ADA Compliance Audits - Fairwinds Marketing conducts a thorough audit of your website to identify any accessibility issues and provide recommendations for remediation.
2. Website Remediation - They work with their clients to fix any accessibility issues found during the audit, ensuring that their websites meet WCAG guidelines.
3. Website Design and Development - Fairwinds Marketing creates visually appealing websites that are not only accessible but also optimized for search engines.
4. SEO Services - They offer a range of SEO services such as keyword research, on-page optimization, link building, and more to help businesses rank higher in search engine results pages (SERPs).
5. Social Media Management - Fairwinds Marketing helps businesses establish a strong social media presence by creating engaging content and managing their social media accounts.
Why Choose Fairwinds Marketing?
Fairwinds Marketing stands out from other web design companies because of their expertise in ADA compliance and full marketing services. Here are some reasons why you should choose them:
1. Experience - With over 20 years of experience in web design and marketing, they have the knowledge and skills needed to create effective websites that meet ADA compliance standards.
2. Customized Solutions - They understand that every business is unique, which is why they offer customized solutions tailored to each client's specific needs.
3. Results-Driven Approach - Their focus is on delivering measurable results for their clients through effective marketing strategies.
4. Customer Service- They prioritize customer satisfaction by providing excellent customer service throughout the entire process from initial consultation to ongoing support after launch.
Conclusion
In conclusion, having an accessible website is crucial for businesses today both legally and ethically speaking; it opens up opportunities while reducing legal risks associated with non-compliance with regulations like the Americans with Disabilities Act (ADA). At Fairwinds Marketing we provide ADA compliant websites and website remediation services, as well as full marketing services to help businesses reach their goals. Our team of experts has over 20 years of experience in web design and marketing, ensuring that our clients receive customized solutions tailored to their specific needs. Contact us today to learn more about how we can help your business succeed online!
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