About Deepintent
DeepIntent: Revolutionizing Healthcare Advertising with Innovative Technology
In today's digital age, advertising has become an essential part of any business strategy. With the rise of technology and the internet, businesses have been able to reach out to their target audience more effectively than ever before. However, when it comes to healthcare advertising, things can get a little tricky. The healthcare industry is highly regulated and requires specialized knowledge and expertise to navigate successfully.
This is where DeepIntent comes in. DeepIntent is a healthcare demand side platform (DSP) that has been designed specifically for healthcare marketers. It provides them with the tools they need to create effective advertising campaigns that reach their target audience while staying compliant with all relevant regulations.
What is DeepIntent?
DeepIntent was founded in 2015 by Chris Paquette and Tharshanath Ramesh as a way to help healthcare marketers overcome the challenges they face when it comes to digital advertising. The company's mission is simple: To make it easier for healthcare companies to connect with patients who need their services.
The platform uses artificial intelligence (AI) and machine learning (ML) algorithms that analyze data from various sources such as electronic health records (EHRs), claims data, and other sources of patient information. This allows marketers to create highly targeted campaigns that are tailored specifically for each patient's needs.
How Does DeepIntent Work?
DeepIntent works by using its proprietary AI-powered technology called "Patient Modeled Targeting." This technology analyzes vast amounts of patient data from various sources such as EHRs, claims data, pharmacy data, etc., which helps identify patients who are most likely in need of specific treatments or services.
Once these patients have been identified, DeepIntent creates personalized ads that are delivered across multiple channels such as social media platforms like Facebook or LinkedIn or through programmatic ad exchanges like Google AdWords or DoubleClick Bid Manager.
The platform also offers real-time analytics that allow marketers to track campaign performance metrics such as click-through rates (CTR), conversion rates, cost per acquisition (CPA), etc., which helps them optimize their campaigns for better results.
Why Choose DeepIntent?
There are several reasons why you should choose DeepIntent over other DSPs available on the market:
1) Specialized Knowledge: Unlike other DSPs that cater to multiple industries simultaneously; Deepintent focuses solely on Healthcare marketing needs making them experts in this field.
2) Compliance: As mentioned earlier Healthcare industry has strict regulations regarding advertisement; hence choosing a specialized DSP like deepintent ensures compliance.
3) Personalization: With Patient Modeled Targeting technology deepintent ensures personalized ads reaching out only those who require your service.
4) Real-Time Analytics: With real-time analytics provided by deepintent you can track your campaign performance metrics allowing you optimize your campaign accordingly
Conclusion
In conclusion, if you're looking for an innovative solution for your healthcare marketing needs then look no further than Deepintent! Their AI-powered platform provides unparalleled targeting capabilities while ensuring compliance with all relevant regulations. So why wait? Try out this revolutionary DSP today!
deepintent.com
