About Chartbeat
Chartbeat: Real-Time Analytics and Content Intelligence for Digital Media Companies
In today's digital age, it is essential for media companies to have a deep understanding of their audience's behavior and preferences. This is where Chartbeat comes in - a leading provider of real-time analytics, content intelligence, and transformative newsroom tools for digital media and publishing companies around the world.
Founded in 2009 by Tony Haile, Chartbeat has quickly become one of the most trusted names in the industry. The company's mission is to help publishers improve audience engagement, inform editorial decisions, and increase readership through data-driven insights.
One of the key features that sets Chartbeat apart from its competitors is its real-time analytics platform. With this tool, publishers can track how their content is performing at any given moment - from pageviews to engagement time to social shares. This allows them to make informed decisions about what content to produce next or how to optimize existing content for better results.
But Chartbeat doesn't just provide data - it also offers powerful content intelligence tools that help publishers understand why certain pieces are resonating with their audience. For example, its Headline Testing feature allows editors to test different headlines on a small portion of their audience before deciding which one will perform best on a larger scale.
Another unique aspect of Chartbeat's offering is its suite of newsroom tools designed specifically for journalists and editors. These include an Editorial Dashboard that provides real-time insights into what stories are trending on social media or search engines; an Engaged Time Report that shows how long readers are spending on each piece; and a Historical Analysis tool that helps identify patterns in reader behavior over time.
Overall, Chartbeat has proven itself as an invaluable partner for digital media companies looking to stay ahead of the curve when it comes to understanding their audience's needs and preferences. Its combination of real-time analytics, content intelligence tools, and newsroom solutions make it an essential tool for any publisher looking to succeed in today's competitive landscape.