About Betterpoints ltd
BetterPoints Ltd: Motivating Behaviour Change through Technology and Data
BetterPoints Ltd is a company that combines technology and data to motivate and measure behaviour change in transport & mobility, health & wellbeing, and climate change. The company was founded in 2010 with the aim of creating a platform that would encourage people to make positive changes in their lives by rewarding them for doing so.
The BetterPoints platform is designed to be easy to use, engaging, and effective. It uses gamification techniques such as points, badges, and leaderboards to motivate users to take actions that are good for themselves and the environment. Users can earn points by walking or cycling instead of driving, taking public transport instead of using their car, eating healthily or reducing their carbon footprint.
The BetterPoints platform also provides users with feedback on their progress towards achieving their goals. This feedback can be used to help users stay motivated and focused on making positive changes in their lives.
One of the key features of the BetterPoints platform is its ability to collect data on user behaviour. This data can be used by organisations such as local authorities or healthcare providers to gain insights into how people are moving around cities or how they are managing chronic conditions like diabetes.
BetterPoints has already worked with a number of organisations across different sectors including local authorities, healthcare providers, employers and charities. For example:
- In 2019/20 Betterpoints worked with Transport for Greater Manchester (TfGM) on an initiative called "Bee Network". The Bee Network aims at creating an integrated network of cycling routes across Greater Manchester which will make it easier for people who want cycle more often.
- In 2020/21 Betterpoints partnered up with Diabetes UK Cymru (Wales) on an initiative called "Diabetes Challenge Wales". The programme aimed at helping people living with diabetes manage their condition better through physical activity.
- In 2021/22 Betterpoints is working with the London Borough of Hounslow on an initiative called "Hounslow Active Travel". The programme aims at encouraging residents to walk, cycle or use public transport more often.
BetterPoints is committed to making a positive impact on society and the environment. By using technology and data to motivate behaviour change, the company is helping people make healthier choices, reduce their carbon footprint and improve their quality of life.
In conclusion, BetterPoints Ltd is a company that combines technology and data to motivate behaviour change in transport & mobility, health & wellbeing and climate change. The platform uses gamification techniques such as points, badges and leaderboards to encourage users to take actions that are good for themselves and the environment. The platform also provides feedback on progress towards achieving goals which can help users stay motivated. BetterPoints has already worked with a number of organisations across different sectors including local authorities, healthcare providers, employers and charities. By using technology for good Betterpoints is making a positive impact on society by helping people make healthier choices while reducing their carbon footprint at the same time.