J L Olivier Review of Oceanside Glasstile
Your made your dealers list unavailable on line at...
Your made your dealers list unavailable on line at the end of December 2017. I communicated my concerns to your sales rep. I asked him if you were going to sell directly to designers and architects as a result and he said yes. "Everybody do it and this is what we are going to do". The playbook of such decision is that a vendor reduces the among of boards that a showroom has to buy to be set up as they prepare themselves to sell directly to the trade and in your case it went from 160 to 50, of wich only about 14 are large concept boards compared to about 60 in the past.
The national showrooms, customized displays or not show very little of your boards and I had communicated that to your sales rep 5 years ago and recently after I visited several of them. They have barely anything.
I had been through the same situations with dealers in the past and one of them, stealing, selling directly to a $250,000 customer a year almost put me out of business. I decided to close. I struggled to sell the 200 boards accumulated over 5 years and was told that I could not ask much for them. "People give them away." I got close to nothing for finding you a new dealer.
If you want to be honest and sell direct to the trade shut down your maintenance program. Your operation is not a partnership with showrooms anymore.
Showrooms cannot survive, build anything long term without the repeat trade business that it takes years to develop. If OGT wants to open their own showrooms throughout the country like Bisazza did in the past they are welcome to do it. Bisazza lasted 2 years. What you are setting yourself to do is using the showrooms while stealing all the trade business like Sicis and Stone Pewter did before you, selling directly to designers and commercial entities. And you still want a $2,500/year "maintenance" fee. Good luck with that!
In the past you made yourself unavalable to end users and the trade. Now while your service to your existing dealers is bad, you spend your time answering our customers questions. Dealers are stuck with inside rep newbies that have never had a job while people calling you directly get seasoned staff members to answer their questions -and opening them up.

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