I was a little set off at the cost at first, but I...

I was a little set off at the cost at first, but I think it was worth it. As a marketing person, it was worthwhile seeing the history of the brand and how the marketing evolved over the years. A "4-D" movie was included that was fun. Of course the grand finale is the all-you-can-drink tasting of their international brands. You will leave there with a huge sugar rush and a trip to the restroom :)