C

C-Shark Chernobi

3 years ago

Blue Mountain changed their lift ticket pricing po...

Blue Mountain changed their lift ticket pricing policy. I will not be going back.

I don't begrudge them charging what the market will bear. Not at all.

However, the way they've approached introducing and particularly communicated the policy has been at best sloppy and vague (I can't say for sure if there has been explicit training to limit information provided to consumers; despite this result being my definitive experience).

FYI
Lift ticket pricing is now a variable rate depending on the day (eg if its a popular weekend and I suspect how many people pre purchase tickets). However pricing is not consistent for each Saturday for example. It depends on a number of factors. Literally, you don't know the price for the day until you get to the hill (perhaps you can call the same day?...). This was explicitly confirmed to me by a customer service representative.

Blue Mountain also implemented a third party website where one can choose to buy tickets in advance at a discount (again variable pricing). Although this may seem like a good option the administrative process is extremely cumbersome, actually takes longer to redeem tickets and the restrictions on redemption are prohibitive: Including absolutely no refunds.

Buyer beware.

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