Is it cheaper than perhaps a Target or one of the ...

Is it cheaper than perhaps a Target or one of the many stores in Westwood that sales UCLA apparel? Probably not but it's a campus staple.

You can find anything from electronics to eyeglasses to hoodies to blue hot chocolate for a true bruin fan. It's a great place to walk around and search to do-nads and thingeramajiggers but buying will probably cost more than other stores.