Questions about Altcraft
What is Altcraft?
Altcraft is a unified marketing hub that centralizes data, personalizes interactions, and drives growth for businesses. Since 2015, the company has developed software to turn fragmented marketing tools into a single, coherent system covering the entire marketing lifecycle from data collection to performance analysis.
What specific modules does the Altcraft platform include?
The platform offers eight specific modules including a 360° customer profile, omnichannel campaigns, product recommendations powered by MoodRec, loyalty programs, ML prediction, a content factory, marketing campaign builders, and end-to-end analytics without requiring external integrations.
What are the available pricing tiers for Altcraft?
Altcraft provides three distinct subscription tiers: Cloud starting from $520/month, Cloud Pro from $1,674/month, and Private Cloud from $5,313/month, with pricing depending on database size and selected modules.
Where is Altcraft located and how can I contact them?
The company operates out of Ryazan, Russia, with its registered address at Kashirina St., 1, room 19 in the Technopark building, and can be reached via the business phone 8 800 551 09 31 or the email [email protected].
Who is the Altcraft platform designed for?
Altcraft targets businesses across multiple industries that need to unify customer data, communications, automation, and loyalty programs into one ecosystem to automate marketing and manage customer experience in real time.
How does Altcraft handle communications across different channels?
The platform supports omnichannel communication across email, SMS, web push, messengers like Telegram and Viber, and custom channels, allowing campaigns to be launched directly from the interface without IT involvement.
What is Altcraft's mission and vision?
Altcraft's mission is to create the best automation products so everyone can realize their creative vision by freeing up time and mind for creativity through convenient and innovative routine task automation.
Who are the key leaders at Altcraft?
The company's team structure includes CEO Denis Chumachenko, CTO Alexey Shirinya, Head of Customer Relationship Department Ilia Zagorodniuk, and Head of Development Department Egor Bronin, all working towards a common goal.
Which external tools and technologies does Altcraft integrate with?
Altcraft integrates with third-party tools such as Albato for integrations and utilizes the MoodRec hybrid model for real-time personalization in its product recommendations module.
What advanced features does the Altcraft content factory offer?
The platform includes features like a CJM builder, global control groups, visual workflows without developers, and a drag-and-drop content factory with JSON support for dynamic personalization.
How does Altcraft manage loyalty programs and promotions?
Altcraft allows for multi-currency accounts, automated event-based accruals, and flexible bonus mechanics within its loyalty programs, along with promo codes and flexible segmentation.
Does Altcraft offer an on-premises solution?
The company offers an on-premises solution for companies requiring specific placement in a private environment, strict security, and architecture according to corporate standards.
What recent developments or announcements has Altcraft made?
Altcraft announced plans to present AI agents for its marketing platform at the CNews FORUM 2026, continuing its focus on innovation and automation.
How does Altcraft handle analytics and attribution?
The platform provides a single interface for conversion funnels, campaign ROI, and channel comparison without the need for data exports, ensuring transparent performance analysis.
How long has Altcraft been in operation?
Altcraft has been operating since 2015, providing solutions that bring together customer data, communications, automation, and analytics in one ecosystem for over a decade.
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About Altcraft
Altcraft is a unified marketing hub. Centralize data, personalize interactions, and drive growth — with full control.
Altcraft develops software for marketing and customer experience management, helping companies turn fragmented tools into a single, coherent system.
Since 2015, Altcraft has been working with businesses across multiple industries, delivering solutions that bring together customer data, communications, automation, loyalty programs, and analytics in one ecosystem.
The platform covers the entire marketing lifecycle — from data collection and segmentation to personalized communication and performance analysis. Built on a unified core, all modules are natively connected, so teams can launch campaigns, automate customer journeys, and maintain consistent interactions across channels without complex integrations.
Altcraft is deployed on-premises, giving companies full control over their data, security, and marketing processes.
- Website
- altcraft.com
- Phone
- 8 800 551 09 31
- [email protected]
