Trigger Email Marketing

Trigger Email Marketing is a provider of an online email marketing platform designed to build and manage successful ecommerce email programs. The company uses proven ecommerce marketing techniques and a high-performance delivery system to create dependable revenue streams. They offer hands-on client management to ensure campaigns run for years with minor adjustments, focusing heavily on promotional triggers.

The business is located at 228 Park Ave S #38920 in New York, NY 10003. It is owned by Acuity Business Solutions, LLC and operates as Acuity Marketing Studio. The company can be reached by phone at 212.464.7200 or via email at support@acuitydelivers.com.

According to the website, the platform is user-friendly and provides intuitive tools for managing email programs. Reviewers consistently praise the platform for being easy to use and delivering great results. The customer support team is frequently highlighted as knowledgeable, quick to address issues, and always ready to assist with inquiries.

The company offers a Free 30-Day Trial for their abandoned cart recovery program with no obligation to continue after the test period. They also provide a FREE Email Performance Review and a FREE Checkout Review to help businesses identify lost revenue opportunities. These free services are designed to help clients improve their email program before committing to a full service.

The platform includes features such as abandoned shopping cart recovery, high-impact trigger programs, and campaign emails. It also offers custom email templates pre-coded for optimized deliverability and advanced insight into email performance. The service monitors activity separately by major ISPs to ensure the best possible deliverability and sender reputation.

The company states that email should represent 15%-25% of total online sales and aims to generate predictable ongoing revenue. They claim that over 60% of online shopping carts are abandoned, and their triggered email program can recover 25%-50% of those sales automatically. The end result is described as a projectable, dependable, and controllable revenue stream.

The service requires a simple, easy-to-install tag to monitor the activity of marketable carts during the checkout process. Once installed, they can project the total of annual lost sales and the revenue that could be recovered within a few weeks. This data helps clients understand the impact of abandoned carts on their bottom line.

The company emphasizes that developing a successful email program takes time and effort but results in a dependable revenue stream. They believe a successful strategy begins with a thorough review of past sales and engagement metrics to determine what worked and what didn't. Based on this analysis, they develop an overall email marketing strategy designed to increase conversion and maximize sales.

The platform allows for easy email construction tools once personalized templates are loaded into their portal. Users can quickly modify templates to reflect different offers and product details without needing coding experience. The system is designed to be efficient for daily production while maintaining brand consistency throughout the marketing program.

The company monitors activity separately by the major ISPs to ensure optimal deliverability and address problems immediately. They offer certification programs to help achieve the highest possible delivery and sender reputation. Soft bounces are automatically retried, while hard bounces are categorized appropriately and suppressed to maintain list health.

The service provides comprehensive contact plans that detail which message should be sent to each segment of the file to have the greatest impact. They conduct a full review of all email interactions between the company and customers to ensure brand consistency. This includes re-designing templates to align with the overall marketing strategy.

The company claims that their email program can generate 20% of online sales if properly implemented. They state that the platform is second to none and provides outstanding results for ecommerce businesses. The support team is described as responsive, helpful, and always available to assist with any questions or concerns.

The platform is designed to prompt a user action that leads to a conversion while professionally representing the company brand. It incorporates the look and feel of the brand and website into custom templates. The system is optimized for ecommerce performance to ensure that promotional elements effectively drive sales.

The company offers a FREE Abandoned Cart Recovery 30-Day Trial where they run the program on the client's website for 30 days with no out-of-pocket expense for setup. This allows clients to see the results firsthand before deciding to continue. The trial is described as the single most important trigger-based email program in the marketing toolset.

The platform integrates with inventory systems to allow easy entry of product details from inventory without coding. It also uses advanced insight from email analytics partners to go beyond traditional ESP engagement tracking. The system provides certification programs to help achieve the highest possible delivery and sender reputation.