Triad

Triad is a Dallas-based B2B marketing agency founded in 1994 by Tom Prikryl, specializing in industrial and technical markets. They have over 30 years of experience partnering with brands in oil & gas, energy, manufacturing, and logistics. Their approach combines big agency capabilities with small agency responsiveness to deliver strategic marketing programs.

Triad focuses exclusively on B2B brands in industrial, technical, and manufacturing markets, including oil & gas, 3PL, distribution, automation, and engineered products. They specialize in translating complex, specification-heavy offerings into clear messaging that resonates with buyers, engineers, and decision-makers across these industries.

Triad offers a full suite of services including strategy, brand & messaging, web development, digital marketing, demand & campaigns, and sales enablement. They handle everything from market research and positioning to responsive website design and AI-enabled marketing execution in-house.

Triad operates on a 'No-Limits Thinking™' approach, which challenges assumptions and drives creativity to create impactful work. This mindset helps them understand complex technology and develop breakthrough ideas for clients like Predico and All-Pro Fasteners.

Triad has a 4.1 out of 5 rating from 12 reviews on Trustburn, with the majority being 5-star ratings. Recent feedback highlights their professionalism, expertise, and ability to deliver exceptional results within given timeframes.

Triad works with growth-minded mid-market and enterprise B2B organizations that value strategic thinking, strong creativity, and measurable results. They are not a vendor but a long-term marketing partner designed to fit seamlessly into existing teams.

Triad operates on both project and retainer models, allowing clients to start with a specific project and transition into an ongoing partnership for sustained growth. They recommend the best fit based on individual business goals.

Triad typically begins with a discovery call and kickoff within 1–2 weeks, though they can accelerate timelines for urgent needs depending on the scope. Their process includes market research, brand positioning, and go-to-market planning.

Triad uses AI-assisted execution and emerging marketing technologies to scale smartly, including AI-enabled marketing programs and SEO foundations. They also leverage integrated campaigns that combine content, paid media, and sales touchpoints.

Triad has earned industry awards and decades-long client relationships by developing processes that make marketing time more productive and efficient. Clients praise their ability to understand business technology and translate it into effective strategies.

Triad's website is located at Promenade Tower, 300 N. Coit Rd., ste. 1275 in Richardson, TX 75080. They can be reached via the business email info@triadb2bagency.com or the phone number (214) 953-6223.

Triad has been in business since 1994, providing over 30 years of experience in B2B marketing. They have worked with over 100 clients across 20+ industries since their founding.

Triad's team is knowledgeable and provides great support, with clients noting they go above and beyond to ensure satisfaction. They are responsive and attentive to client needs, often delivering exceptional results.

Triad's website is user-friendly, and their customer support is top-notch according to recent reviews. They provide excellent services and have a team that is highly professional and reliable.