Based on 10 reviews
Optimera provides digital revenue optimization services for publishers through its all-in-one Publisher Technology Suite. The platform offers automated solutions to increase revenue from existing inventory by improving metrics like CPM, viewability, and click-through rates. It is designed to help publishers streamline ad operations and focus on creating engaging content.
Publishers can start using Optimera's services by signing up for a month-long free trial. There is no cost or commitment required to try the platform, and any revenue gains achieved during the trial are kept by the publisher.
Optimera was incubated at the Daily News Innovation Lab and launched its flagship viewability product in 2014. Since then, the company has organically developed its publishing technology based on direct client feedback to solve challenges like brand safety and flooring optimization.
The platform runs on major publishing networks and over 3,500 websites today. It provides a single implementation that delivers powerful, automated solutions for various publisher needs without requiring multiple integrations.
Optimera's team includes Founder & CEO Keith Candiotti, COO Carrie Molay, and other key members like Software Engineer Sami Beig and Data Engineer Matt Abruzzese. They work together to develop innovative solutions based on direct client feedback.
The platform offers features such as Smart Refresh, Viewable Video, and first-party audience data tools. It also includes dynamic flooring and premium inventory creation to help publishers maximize their existing digital assets.
Optimera helps publishers improve key metrics including CPM, viewability, CTR, attention, and brand safety. It also assists in creating first-party profiles and optimizing campaign delivery toward viewable inventory based on real-time data.
The company's website states that it helps publishers make more from existing inventory while increasing revenue and improving advertiser outcomes. This focus on efficiency allows publishers to streamline ad operations effectively.
A 2023 review from October noted that Optimera's website optimization services are top-notch and helped boost site performance and visibility. The team was described as professional with excellent communication skills.
As of October 2023, there are 10 reviews on Trustburn with an average rating of 4.1 out of 5 stars. The rating split includes several 5-star and 4-star reviews, along with some 3-star ratings.
Optimera is located in the US, as indicated by its website domain optimera.nyc and the country code provided in its business profile. The company serves publishers globally through its digital platform.
A 2023 review from March noted that Optimera's team has a great understanding of the latest trends and techniques in website optimization. The attention to detail was highlighted as a positive impact on site speed.
The platform includes a feature called Smart Refresh that helps create more quality inventory. This is part of the all-in-one solution that Optimera offers to publishers.
The official website of Optimera is optimera.nyc.
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👍 Optimera is an incredible company! Their website optimization services are top-notch. They helped me boost my site's performance and visibility. The team is very professional, and they have excellent communication skills. Overall, I'm extremely satisfied with their work and the results. Keep up the good work! 👍
Optimera is a company that really cares about their clients. Their website optimization services are top-notch, and they always go the extra mile to ensure customer satisfaction. The team is highly skilled and responsive, providing effective solutions tailored to our specific needs. I'm truly impressed with their work!
My experience with Optimera has been excellent. Their website optimization services have significantly improved my site's performance and user experience. The team is professional, responsive, and always ready to assist. I'm extremely satisfied with the results and would highly recommend them to anyone in need of website optimization.
I recently used a website optimization service, and it was a game-changer. My website's performance improved significantly, and I couldn't be happier. The team behind it is professional and efficient. I highly recommend their services to anyone looking to enhance their online presence.
👌 I've been using Optimera for my website optimization needs, and I'm extremely happy with the results. Their team has a deep understanding of SEO strategies and website performance improvement techniques. They helped me achieve better search engine rankings and attract more organic traffic. Highly recommended! 👌
I recently used a website optimization service, and it was a game-changer. My website's performance improved significantly, and I couldn't be happier. The team behind it is professional and efficient. I highly recommend their services to anyone looking to enhance their online presence.
My experience with Optimera has been nothing short of exceptional. Their website optimization services have significantly improved the performance and speed of my site. The team is highly skilled and dedicated, delivering outstanding results. I highly recommend Optimera for any website optimization needs!
Optimera has done a fantastic job optimizing my website's performance. They have a great team of experts who understand the latest trends and techniques in website optimization. I'm impressed with their attention to detail and the positive impact it has made on my site's speed and user experience. Highly recommended!
Optimera is a solid company with excellent services. The team is knowledgeable and professional, always providing top-notch solutions for our needs. Their website optimization strategies have significantly improved our online presence and helped drive more traffic to our site. We are very satisfied with their work and highly recommend Optimera.
I recently used the services of a website optimization company, and I must say I'm impressed. They did an amazing job improving my website's performance and user experience. The results were beyond my expectations, and now my website is faster and more responsive. Highly recommended!
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Optimera provides digital revenue optimization services for publishers.