JAF Digital Consulting Inc.

JAF Digital Consulting Inc. is an independent digital signage consultant based in Montreal, Quebec, founded by Jordan Feil. The business provides senior-level, vendor-neutral expertise for planning, launching, and improving signage networks without taking commissions from any software or hardware vendor. It serves retailers, QSR brands, venue operators, corporate teams, and retail media operators worldwide, including North America and globally.

The company offers a wide range of services including platform selection, RFPs, migrations, staff training, content creation, and technical support. Specific offerings include Navori QL setup and training, workflow design, platform audits, and white-label training for operators and resellers. Jordan Feil also provides bid and proposal support, implementation help, and market advisory for software vendors.

Clients can start by booking a 30-minute discovery call to discuss their project needs. The process involves a quick response within 1–2 business days, followed by a custom plan tailored to the client's infrastructure and budget. After the call, the consultant moves to implementation, which includes server setup, player registration, and content zone layout design.

The business charges $1,500 to $5,000 per screen for a basic setup, while a mid-range system costs between $3,000 and $8,000 per screen. High-end or outdoor digital signage can reach $15,000 to $25,000+ per screen. These costs cover hardware, software, installation, content creation, and ongoing maintenance.

The consultant has been active in the industry for 17+ years, with a career spanning from 2009 to the present. He previously worked in client success, technical support, project management, and product management before leading global marketing at Navori Labs. He is currently operating as an independent consultant based in Montreal.

Jordan Feil is DSCE Certified and has evaluated over 15 CMS platforms. He is a member of the Digital Signage Federation Advisory Council and has served as a judge for the DIZZIE Awards in 2022, 2023, and 2025. He has also been a published contributor to AV Network, ChannelPro, and AVIXA Exchange.

The business specializes in Navori QL, having spent six years at Navori Labs across product, account management, and marketing roles. It also offers expertise in X2O Media platforms and has evaluated 15+ CMS platforms in total. The consultant provides specific setup, training, and optimization services for these systems.

The consultant targets organizations running screens, operators, resellers, integrators, and software vendors. He specifically notes that his services are ideal for teams needing role-based training for admins, editors, or IT staff, as well as those scaling QL from a pilot to an enterprise rollout.

The business operates remotely and serves clients across North America and globally. While based in Montreal, QC, it offers remote virtual consulting available worldwide. The consultant works Monday through Friday from 8:00 AM to 5:00 PM, with Saturday and Sunday closed.

The business uses a four-step process: a quick response within 1–2 business days, a 30-minute discovery call, a custom plan tailored to the client, and a scalable implementation plan. The consultant emphasizes that the strategy and hands-on work are the same job, ensuring the advice is grounded in what actually ships.

Some reviewers praise Jordan Feil for his deep expertise, strategic instinct, and ability to raise the level of every project. He is described as sharp, dependable, and a genuine pleasure to work with, with clients noting he knows the platform inside and out.

The consultant emphasizes that the most common mistake organizations make is evaluating platforms based on demos and feature lists alone. He advises asking questions about how the platform fits the team's actual workflows rather than just looking at the demo.

The business offers flexible ongoing support options, including content management, CMS optimization, hardware monitoring, and staff training. A retainer model is available to keep clients covered without needing to re-engage for every question.

You can reach JAF Digital Consulting Inc. by phone at 5149428218 or by e-mail at contact@jordanfeil.com.

The official website of JAF Digital Consulting Inc. is jordanfeil.com.