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Joel Muñoz is a strategic advisor and brand consultant based in Latin America, with 25 years of experience studying audiences and counseling companies and governments. His firm, Poder de Marca, focuses on strategic interventions designed to help clients grow, strengthen their perception and influence, or increase their economic value in highly competitive markets. His services are directed at family businesses, expanding brands, CEOs, funds, tourist destinations, governments, police corporations, public institutions, and universities across Mexico, Panama, and Colombia. The firm's work is grounded in the premise that changing collective behaviors transforms markets, and it has been applied to positioning companies for sale, reactivating economies affected by perceptions of insecurity, strengthening public trust in governments, and accelerating revenue growth for brands.
- Website
- joelmunoz.org
- Categories
- Management consulting