Choice discount stores limited

Choice discount stores limited is a fashion and home outlet established in 1966 that offers high street brands for less with discounts of up to 70% off the original retail price. The business operates 23 store locations across London and the South East of England, welcoming over 100,000 customers through its doors each week. It provides a one-stop shop for women's, men's, boys', girls' clothing, accessories, and homeware items sourced from hundreds of suppliers worldwide.

The company's first store opened in Hadleigh, Essex, and it recently celebrated its 60th anniversary with a big family event at that same Hadleigh store. This history highlights its long-standing presence in the region since 1966, making it the original discount outlet in the area. The business continues to grow its portfolio while maintaining its roots in the South East of England.

Visitors can find the business by using the store locator on their website to locate one of the 23 locations across London and the South East. The company also offers a new store at Broadway Square in Bexleyheath, which they describe as having a new look that customers will love. These physical locations allow shoppers to browse a huge range of products in person before purchasing.

Shoppers can order online through the website choicediscount.com, which features an easy-to-navigate interface and a hassle-free checkout process. The site delivers new arrivals into stores on a daily basis, ensuring there is always plenty of great brands to choose from for customers. Users can also sign up for newsletters to get the latest trends and exclusive offers delivered straight to their inbox.

The website states that delivery is always fast and orders arrive in perfect condition, according to multiple customer experiences. Customers report that the checkout process is smooth and the delivery is always on time, contributing to a positive shopping experience. The company aims to deliver great customer service, putting the customer at the heart of what they do.

Multiple reviewers praise the unbeatable prices and the high quality of the products purchased from the store. Customers frequently mention that the website is easy to use and the customer service team is helpful and quick to resolve issues. The range includes leading fashion labels and homeware, offering significant savings compared to original retail prices.

Some reviewers note that they had a minor issue with an order, but the customer service team resolved it promptly and quickly. Others mention that they received their orders on time and the products were of good quality, despite occasional minor hiccups. The business values giving back to local communities by having each store support a charity chosen by the store team.

The business operates customer service opening hours from Monday to Friday between 9am and 5pm. Queries submitted via the contact form may take up to 3 working days for a response. The team is available to assist with store, product, complaint, supplier, or other queries during these hours.

The company works with hundreds of suppliers worldwide to source quality product at great prices. They aim to deliver an ever-changing selection of brands and designer products at significantly lower prices than high street retailers. This approach allows them to maintain competitive pricing while offering a wide variety of items.

Each of the 23 stores supports a charity chosen by the store team, and they run fundraising activities throughout the year. This commitment to giving back is a key part of their business values and community engagement strategy. The business encourages customers to learn more about these initiatives through their website.

The website includes sections for Help & Support, Contact, Terms & Conditions, Privacy & Cookie Policy, and Careers. There is also a Gender Pay Statement and information about suppliers available for transparency. These resources help customers navigate the site and understand the business's policies.

The business celebrates its 60th anniversary in 2026, marking six decades of great value since 1966. They encourage customers to follow them on social media to get the latest trends and exclusive offers. The company also provides a store locator to help customers find their nearest location easily.

The contact form allows users to select the type of query they have, such as store, product, complaint, supplier, or other. The customer service team promises to get back as soon as possible after receiving the details. This structured approach ensures that queries are directed to the appropriate team members efficiently.

On Trustburn, Choice discount stores limited has a rating of 4 out of 5 based on 12 reviews.