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Bowstone is a sports brand intelligence platform that tracks how AI models describe sports teams, players, and leagues, and correlates that visibility with franchise valuations and social media follower trends. The service monitors mentions across multiple AI systems including Claude, GPT-4o, Gemini, and Perplexity, and covers leagues such as the NFL, NBA, MLB, NHL, and MLS. It combines AI visibility and social presence into a single weekly-updated score called the Bowstone Index, with market signal data tracked separately for correlation analysis. The platform offers a dashboard view, a newsletter, and detailed analysis of over 250 entities across teams, athletes, and leagues.
- Website
- bowstone.ai
- Categories
- Internet, Marketing and advertising, Sports