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YY is a gaming portal and an interactive communication social platform that engages users in real-time online group activities through voice, text, and video. It features a virtual currency that the users can earn through activities such as karaoke and creating tutorial videos and then convert to cash. It enables its users to exchange virtual roses as a mode of currency. It offers its users with a wide range of online group activities such as online games, music concerts, live shows, conference calls, and eLearning activities. YY is a China-based company that was founded in 2005 by Xueling Li.
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