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Synference makes it easy for businesses to use sophisticated predictive analytics techniques to predict the behaviour of individual customers, and to predict the impact of business decisions on a percustomer basis. Their platform also allows businesses to automatically make decisions that optimise the metrics they care about, and provides easy-to-deploy modules to automatically improve customerretention, segmentation, crossselling, and CRM [customer relationship management]. Synference is a cutting edge hightech startup, run by a founding team with PhD experience in data analysis technology.
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